# Sullivan

> Sullivan is an independent, full-service strategy and creative agency based in Memphis. It helps organizations with complicated stories turn research and positioning into advertising, digital products, corporate communications and media programs, with a stated practice of assigning senior talent to every engagement and a client roster that stretches from hometown institutions to global companies.

- **Founded:** 2001
- **Headquarters:** Memphis, United States
- **Founders:** Brian Sullivan (Co-founder and CEO), Doug Carpenter (Co-founder of predecessor Carpenter/Sullivan)
- **Products:** Advertising, Brand strategy and development, Creative strategy and development, Digital strategy and development, Corporate communications
- **Notable:** The Tennessee Department of Health immunization work won Best Campaign in the Healthcare Marketing Awards and was deployed by health departments beyond Tennessee., The Hammermill 'Unleash the Sheets' campaign won Addy honors for Best of Animation and Gold for art direction., The Courting the Dream identity and website won Addy Best of Show, Best of Interactive and a Judges Special Award; the website later received an AAF District 7 Mosaic Addy.

## Products & services

- **Advertising** — Integrated campaign strategy and execution across broadcast, video, radio, print, digital, social, out-of-home and point-of-sale.
- **Brand strategy and development** — Research, positioning, identity, messaging and brand systems for new, changing and merged organizations.
- **Creative strategy and development** — Ownable campaign platforms, concepts, writing, design and content production.
- **Digital strategy and development** — Website and digital-experience strategy, UX, design, development and analytics.
- **Corporate communications** — External and internal communications, employer branding, culture programs and crisis planning.
- **Media management** — Audience planning, channel strategy, buying, activation, optimization and reporting.

## Achievements

- The Tennessee Department of Health immunization work won Best Campaign in the Healthcare Marketing Awards and was deployed by health departments beyond Tennessee.
- The Hammermill 'Unleash the Sheets' campaign won Addy honors for Best of Animation and Gold for art direction.
- The Courting the Dream identity and website won Addy Best of Show, Best of Interactive and a Judges Special Award; the website later received an AAF District 7 Mosaic Addy.
- The Old Dominick Distillery integrated campaign won a Gold Addy in the consumer integrated campaign category.
- University of Memphis football advertising created with Running Pony won back-to-back Midsouth Regional Emmy Awards.
- Brian Sullivan has been recognized as Advertising CEO of the Year and AAF Memphis Ad Man of the Year.

## Latest updates

- **2026-09** — Sullivan appeared in the Memphis Business Journal's 2026 list of the area's largest advertising and marketing agencies, with 21 local advertising employees listed.
- **2026-08** — The agency announced award-winning designer and art director Jason as its new design director and shared new Hammermill work.
- **2026-06** — The Courting the Dream website received an AAF District 7 Mosaic Addy Award.
- **2025** — Sullivan launched a nationwide integrated campaign for four Old Dominick craft whiskeys, built around the revived Nico rooster character.
- **2024** — The agency's Linde assignment included positioning and a global web rollout with dozens of country-specific sites.

## Links

- Website: https://sullivanbranding.com
- LinkedIn: https://www.linkedin.com/company/sullivan-branding
- Twitter/X: https://twitter.com/sullivanbrand
- Instagram: https://www.instagram.com/sullivanbranding/
- Facebook: https://facebook.com/sullivanbranding

---

Profile page: https://yespress.io/sullivan
Published by YesPress — https://yespress.io
Last updated: 2026-09-21