# Stella Yu

> Stella Yu is a Greater Toronto restaurant marketer and former food blogger who leads marketing for Chaiiwala of London in Canada. Her path began with Food Junkie Chronicles in 2010, moved through community events and editorial work, and later put that diner-level knowledge to work at Kinka Family, Trifecta Brands and Chaiiwala.

- **Role:** Chief Marketing Officer at Chaiiwala of London Canada
- **Organizations:** Chaiiwala of London, Trifecta Brands, Kinka Family, Food Junkie Chronicles, View the VIBE, Toronto's Hottest Chef, Toronto's Hottest Bartender
- **Education:** University of Toronto - University of St. Michael's College
- **Known for:** Created Food Junkie Chronicles, a Toronto food blog active from 2010 that was later integrated with Google's Field Trip app., Co-founded Toronto's Hottest Chef and Toronto's Hottest Bartender charity events with Kristina Chau., Helped Toronto's Hottest Chef direct approximately $10,000 to the 2013 winner's chosen charity, The Children's Breakfast Club.

## Career timeline

- **2000-2004** — Studied at the University of Toronto's University of St. Michael's College.
- **2010** — Started Food Junkie Chronicles as an archive for restaurant photographs and recommendations.
- **2012** — Co-founded Toronto's Hottest Chef with Kristina Chau, combining public voting, a finale event and charitable fundraising.
- **2013** — Selected as a Toronto expert for North America's Essential Eats and profiled as a young entrepreneur.
- **2014** — Food Junkie Chronicles was featured by Eater Toronto after working with Google's Field Trip app; Yu also contributed to View the VIBE.
- **2016** — Served as Marketing & Communications Manager at Kinka Family during the group's Tokyo restaurant opening campaign.
- **2020** — Earned the Canadian Marketing Association's Certified Marketing Specialist credential and Kellogg's Customer Loyalty credential.
- **2021** — As Kinka Family's Director of Marketing, represented its virtual-kitchen strategy and Kinton Ramen brand refresh.
- **2026** — Joined Chaiiwala of London to lead marketing in Canada after roles at Trifecta Brands and Kinka Family.

## Achievements

- Created Food Junkie Chronicles, a Toronto food blog active from 2010 that was later integrated with Google's Field Trip app.
- Co-founded Toronto's Hottest Chef and Toronto's Hottest Bartender charity events with Kristina Chau.
- Helped Toronto's Hottest Chef direct approximately $10,000 to the 2013 winner's chosen charity, The Children's Breakfast Club.
- Was selected as a Toronto expert for North America's Essential Eats 2013.
- Served as a judge in a Prince Edward Island culinary student cook-off alongside chef Michael Smith and Jamie Drummond.
- Led marketing work at Kinka Family during its virtual-brand launches and Kinton Ramen identity refresh.
- Earned a Certified Marketing Specialist credential from the Canadian Marketing Association in 2020.

## Latest updates

- **2026-01** — Joined Chaiiwala of London to lead marketing in Canada, working with the Canadian leadership team during the chain's expansion.

## Links

- Website: https://chaiiwalaoflondon.ca
- LinkedIn: https://www.linkedin.com/in/stella-g-y-yu
- Twitter/X: https://x.com/foodieyu

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Profile page: https://yespress.io/stella-yu
Published by YesPress — https://yespress.io
Last updated: 2026-08-24