# Stefano Caroti

> Stefano Caroti is President and CEO of Deckers Brands, the footwear group behind HOKA, UGG and Teva. An Italian executive and Middlebury College graduate, he worked at Nike and Puma before joining Deckers in 2015. His career spans product, sales, retail and international operations; he became Deckers CEO on August 1, 2024.

- **Role:** President & CEO at Deckers Brands
- **Organizations:** Deckers Brands, Puma, Nike
- **Nationality:** Italian
- **Education:** B.A. with honors, Middlebury College
- **Known for:** Selected for the Glossy 50 in 2025., Led Deckers during fiscal 2026, when company revenue reached $5.47 billion, up approximately 10%., Led Deckers as first-quarter revenue exceeded $1 billion for the first time in fiscal 2027.

## Career timeline

- **1985** — Began working at Nike; his sporting-goods career began in Germany.
- **2005** — Named Vice President of Commerce for Nike EMEA after roles including general manager of Nike Italy and Nike Germany.
- **2008-08** — Became Chief Commercial Officer at Puma.
- **2014-12** — Left Puma effective December 31, at his own request for family reasons.
- **2015-11** — Joined Deckers as President of Omni-Channel.
- **2022-2024** — Served as interim president of HOKA.
- **2023-04** — Appointed Chief Commercial Officer of Deckers.
- **2024-08** — Succeeded Dave Powers as President and CEO of Deckers, effective August 1.
- **2024-09** — Joined the Deckers board of directors.

## Achievements

- Selected for the Glossy 50 in 2025.
- Led Deckers during fiscal 2026, when company revenue reached $5.47 billion, up approximately 10%.
- Led Deckers as first-quarter revenue exceeded $1 billion for the first time in fiscal 2027.

## Latest updates

- **2026-10** — Deckers scheduled its second-quarter fiscal 2027 earnings call for October 22, 2026; as of October 21 the results had not been reported.
- **2026-07** — Deckers reported first-quarter fiscal 2027 revenue of $1.020 billion, up 5.7%; HOKA sales were $703.5 million and UGG sales were $278.0 million.
- **2026-05** — Deckers reported fiscal 2026 revenue of $5.47 billion and diluted EPS of $7.02.
- **2025-11** — Featured in the Glossy 50 for 2025.
- **2025-05** — Discussed HOKA’s China strategy in Shanghai during the opening of its brand experience center.
- **2025-04** — Appeared on episode 84 of The Nordy Pod with Pete Nordstrom.

## Links

- Website: https://www.deckers.com
- LinkedIn: https://www.linkedin.com/in/stefano-caroti-96a568130

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Profile page: https://yespress.io/stefano-caroti
Published by YesPress — https://yespress.io
Last updated: 2026-10-21