# Stackline

> Stackline sells retail intelligence, forecasting, advertising automation, and shopper engagement software to consumer brands, retailers, and agencies. Its platform connects competitive market data with a brand’s sales, media, and shopper information, supported by professional services. The Seattle company reports supporting more than 7,000 brands across 26 countries.

- **Founded:** 2014
- **Headquarters:** Seattle, United States
- **Founders:** Michael Lagoni (Co-founder and CEO), Mitch Keidan (Co-founder; VP, Partnerships), Raj Ramasamy (Co-founder and CTO), Michael Masaki (Co-founder)
- **Products:** Atlas, Beacon, Advisor, Ad Manager, Shopper Analytics
- **Notable:** Raised US$180 million in disclosed financing across the 2020 and 2021 investments., Reports supporting over 7,000 brands in a 26-country solution network., UPPAbaby case study reports conversion up 27%, cost per click down 68%, and return on ad spend up 224%; these are vendor-published customer results.

## Products & services

- **Atlas** — Competitive retail intelligence covering sales, share, traffic, advertising, pricing, reviews, and product-level market trends.
- **Beacon** — Unified sales, marketing, and operations analytics with 52-week SKU-level forecasts, scenario planning, and automation.
- **Advisor** — Retail AI agent for data analysis, category research, recommendations, content creation, and presentations.
- **Ad Manager** — Multi-retailer campaign management with bid automation, budget pacing, alerts, and dayparting.
- **Shopper Analytics** — Cross-retailer shopper behavior, retention, switching, audience segmentation, and share-of-wallet intelligence.
- **Shopper OS** — Tools for connecting with retail shoppers through checkout, customer data, rewards, reviews, and engagement.
- **AI Visibility** — Measurement of shopping questions and product recommendations in AI assistants; Gemini data added October 14, 2026.
- **Professional Services** — Advertising management, content and SEO, retail operations, research, strategic insights, and forecasting support.

## Achievements

- Raised US$180 million in disclosed financing across the 2020 and 2021 investments.
- Reports supporting over 7,000 brands in a 26-country solution network.
- UPPAbaby case study reports conversion up 27%, cost per click down 68%, and return on ad spend up 224%; these are vendor-published customer results.
- OLLY case study reports that 48% of campaign-attributed sales occurred outside Amazon, using a 14-day last-touch methodology.

## Latest updates

- **2026-10** — October 14: announced Google Gemini shopping-question and recommendation data in AI Visibility.
- **2026-07** — July 16: described Beacon and Advisor workflows for producing Amazon titles and item highlights that meet updated compliance guidelines.
- **2026-05** — May 26: announced Advisor Templates and Schedules for recurring AI work.

## Links

- Website: https://www.stackline.com
- LinkedIn: https://www.linkedin.com/company/stackline/
- Twitter/X: https://x.com/stacklinehq
- YouTube: https://www.youtube.com/@Stackline
- Instagram: https://www.instagram.com/stackline_hq/
- Facebook: https://facebook.com/StacklineHQ/

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Profile page: https://yespress.io/stackline
Published by YesPress — https://yespress.io
Last updated: 2026-10-16