# Sridhar Tirumala

> Sridhar Tirumala is the co-founder and co-CEO of NeuRetail, working with Shivani Pulimamidi on AI-enabled physical retail. His documented career includes co-founding and leading virtual-fitting company Trupik, leading identity-verification company Jukshio, and co-founding SukShi. His work spans algorithms, computer vision, shopping experiences and enterprise applications.

- **Role:** Co-founder and Co-CEO at NeuRetail
- **Organizations:** NeuRetail, Jukshio, SukShi, Trupik, SukShi Academy
- **Education:** B.Tech; alumni program lists BTMT ’95, Indian Institute of Technology Madras, Master’s degree, Materials Science (reported by Crunchbase), Virginia Tech, Ph.D., Electrical and Electronics Engineering (reported by Crunchbase), Virginia Tech, Computer Engineering studies; credential unspecified, University of Massachusetts Amherst, Electrical, Electronics and Communications Engineering studies; credential unspecified, University of California, Berkeley, Applied Mathematics studies; credential unspecified, Stanford University
- **Known for:** Co-founded Trupik and led its 3D virtual-fitting product; the company reported $1 million in seed funding in 2015., Co-founded NeuRetail; its company website reports a platform implementation across 52 stores with an Indian retail chain., Leads Jukshio, whose documented product history spans digital KYC, attendance and online/offline facial identification.

## Career timeline

- **2013** — Co-founded Trupik in Silicon Valley, according to contemporaneous Business Standard reporting.
- **2015-10** — Trupik moved operations to Hyderabad and introduced a virtual-fitting pilot with menswear retailers.
- **2016-01** — Delivered an innovation and entrepreneurship session at Holy Mary Institute of Technology.
- **2017-09** — Started as SukShi co-founder and CEO, according to Crunchbase.
- **2018-06** — Started as director of education at SukShi Academy, according to Crunchbase.
- **2022-12** — Started as NeuRetail co-founder and co-CEO, according to Crunchbase.
- **2024** — Publicly represented Jukshio at financial-services events as CEO or co-CEO.
- **2025-07** — Listed with Shivani Pulimamidi for a human-machine synchronization keynote at IIT Madras alumni Sangam.

## Achievements

- Co-founded Trupik and led its 3D virtual-fitting product; the company reported $1 million in seed funding in 2015.
- Co-founded NeuRetail; its company website reports a platform implementation across 52 stores with an Indian retail chain.
- Leads Jukshio, whose documented product history spans digital KYC, attendance and online/offline facial identification.

## Latest updates

- **2025-07** — Scheduled as a SukShi co-founder and co-CEO keynote speaker with Shivani Pulimamidi at IIT Madras alumni Sangam.
- **2025-01** — NeuRetail named him in its team promotion for NRF 2025, booth 357.
- **2024-11** — Discussed the risk posed by altered publicly available photographs in digital KYC with Business Today.

## Links

- LinkedIn: https://www.linkedin.com/in/sridhar-tirumala-0556142

---

Profile page: https://yespress.io/sridhar-tirumala
Published by YesPress — https://yespress.io
Last updated: 2026-10-23
