# Sportsman's Warehouse

> Sportsman’s Warehouse is a US outdoor specialty retailer selling hunting, shooting, fishing, camping, optics, apparel, and footwear through stores and sportsmans.com. Its local-assortment and service proposition combines equipment with practical help such as reel spooling and archery work. Under CEO Paul Stone, the business is pursuing an inventory and merchandising turnaround while remaining loss-making.

- **Founded:** 1986
- **Headquarters:** West Jordan, United States
- **Founders:** Bill Hayes (Founder)
- **Products:** Hunting and shooting sports, Fishing, Camping and outdoor equipment, Optics, apparel, and footwear, In-store technical services
- **Notable:** Built a national outdoor-specialty retail network from a single Utah store., Completed a Nasdaq IPO in April 2014 at $9.50 per share., Returned to full-year positive same-store sales growth in fiscal 2025 for the first time since 2020.

## Products & services

- **Hunting and shooting sports** — Firearms, ammunition, archery equipment, reloading supplies, decoys, storage, and related accessories.
- **Fishing** — Rods, reels, tackle, lures, fly-fishing equipment, and related apparel and accessories.
- **Camping and outdoor equipment** — Tents, sleeping systems, packs, coolers, outdoor cooking equipment, and other camping supplies.
- **Optics, apparel, and footwear** — Binoculars, scopes, outdoor clothing, hiking and work boots, waders, and accessories.
- **In-store technical services** — Location-dependent reel spooling, scope mounting and bore sighting, arrow cutting, and bow tuning.
- **National Gunsmithing Center** — Full-service professional gunsmithing center added in 2019; access is promoted through the store network.
- **Explorewards** — Free loyalty program awarding one point per dollar spent, with redemption in stores and online, subject to program terms.
- **Byrna shop-in-shops** — Dedicated less-lethal personal-protection assortments online and in selected stores, with product demonstrations using existing archery lanes.
- **Sportsman’s News and how-to videos** — Editorial gear reviews and practical outdoor instruction, including fishing and camp cooking videos.

## Achievements

- Built a national outdoor-specialty retail network from a single Utah store.
- Completed a Nasdaq IPO in April 2014 at $9.50 per share.
- Returned to full-year positive same-store sales growth in fiscal 2025 for the first time since 2020.
- Reduced fiscal 2025 ending inventory by $29.1 million and net debt by 6.1%.

## Latest updates

- **2026-09** — Q2 FY2026 results, released September 1 for the quarter ended August 1: sales of $295.6 million, up 0.6%; same-store sales flat; net loss $4.4 million versus $7.1 million a year earlier. No new stores planned for 2026; $20 million-$25 million capital-expenditure outlook reiterated.
- **2026-03** — Final FY2025 results: $1.209 billion net sales, 1% comparable-sales growth, $50.1 million net loss, and $17.8 million impairment charges tied to ten underperforming stores. Management expected approximately five closures over the next 12 months.
- **2025-03** — Announced Byrna less-lethal personal-protection shop-in-shop partnership with demonstrations at selected locations.

## Links

- Website: https://www.sportsmans.com/
- LinkedIn: https://www.linkedin.com/company/sportsman's-warehouse/
- Twitter/X: https://x.com/sportsmanswh
- YouTube: https://www.youtube.com/@sportsmans_warehouse
- Instagram: https://www.instagram.com/sportsmans_warehouse/
- Facebook: https://www.facebook.com/sportsmanswh

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Last updated: 2026-10-24