# Sourabh Deorah

> Sourabh Deorah is the co-founder and CEO of AdvantageClub.ai, an employee engagement and rewards platform he built with Smiti Bhatt Deorah. From Dibrugarh and educated at Thapar University and UCLA, he worked at Amazon and Microsoft before returning to India. His earlier student venture, Fundoori, connected Patiala students with local deals; his later work applies data mining, machine learning and conversational AI to recognition and rewards.

- **Role:** Co-Founder and CEO at AdvantageClub.ai
- **Organizations:** AdvantageClub.ai, Fundoori, Microsoft, Amazon, Symantec, Oracle
- **Education:** BE in Computer Science and Engineering, Thapar University, Patiala, MS in Computer Science; focus on data mining and machine learning, University of California, Los Angeles
- **Known for:** Co-founded AdvantageClub.ai with Smiti Bhatt Deorah., Built a company admitted to Y Combinator Summer 2021., Co-led a $4 million funding round announced in December 2024.

## Career timeline

- **Before 2010** — Built Fundoori, a Patiala hyperlocal deals and social platform for students, while at Thapar University.
- **2010-2012** — Studied computer science at UCLA and participated in hackathons and the Los Angeles startup community.
- **Before Advantage Club** — Worked at Amazon in Cupertino on the first version of platform search for Amazon devices, and at Microsoft in Bellevue.
- **2014-2016** — Returned to India with Smiti Bhatt Deorah to build Work Advantage, later Advantage Club; early reporting dates its beginnings to 2014-2015, while recent company biographies use 2016.
- **2021** — Advantage Club joined Y Combinator Summer 2021.
- **2024** — Announced the AdvantageClub.ai rebrand and AI assistant Adva; the company raised $4 million in December in an Axilor Ventures-led round.
- **2025** — Announced ADVA 2.0, a conversational assistant for tasks including recognition and reward redemption.
- **2026** — Reported more than ₹1,100 crore in FY2026 reward redemptions and advertised expansion roles in India and the Philippines.

## Achievements

- Co-founded AdvantageClub.ai with Smiti Bhatt Deorah.
- Built a company admitted to Y Combinator Summer 2021.
- Co-led a $4 million funding round announced in December 2024.
- Co-authored research on academic-major advice and the Duckworth-Lewis cricket method.
- Reported more than ₹1,100 crore in platform redemptions for FY2026; this is a founder-reported transaction metric.

## Latest updates

- **2026-03** — In a LinkedIn post, reported crossing ₹1,100 crore in FY2026 redemptions and hiring across India and Manila.
- **2025-05** — Discussed localised rewards, conversational interfaces and personalisation in a public interview.
- **2025-02** — Announced ADVA 2.0 and natural-language recognition and redemption tasks.
- **2024-12** — AdvantageClub.ai announced a $4 million funding round led by Axilor Ventures.

## Links

- Website: https://www.advantageclub.ai/
- LinkedIn: https://www.linkedin.com/in/sourabh-deorah/
- Twitter/X: https://twitter.com/sourabhdeorah
- Facebook: https://facebook.com/sdeorah

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Profile page: https://yespress.io/sourabh-deorah
Published by YesPress — https://yespress.io
Last updated: 2026-10-20