# Snackpass

> Snackpass is a restaurant technology company that builds an all-in-one marketing and point-of-sale platform for quick-service restaurants. It pairs hardware - registers, self-serve kiosks, kitchen display systems and pickup screens - with software for online ordering, loyalty, SMS marketing, analytics and AI. Founded by Yale students in 2017 as a social food-ordering app, it grew into a full operating system for takeout, serving thousands of restaurant operators and tens of millions of guests.

- **Founded:** 2017
- **Headquarters:** San Francisco, United States
- **Founders:** Kevin Tan (Co-founder & CEO), Jamie Marshall (Co-founder & COO), Jonathan Cameron (Co-founder)
- **Team size:** Approximately 79-108 employees
- **Products:** Registers, Self-Serve Kiosks, Kitchen Display System (KDS), Pickup & Order-Ready Screens, Online Ordering & Mobile App
- **Notable:** Reached over 80% of the Yale campus within one semester of launch, Crossed 500,000 users across 13 college towns by mid-2021, Raised $95M+ total at a $400M+ valuation

## Products & services

- **Registers** — Dual-screen and handheld point-of-sale registers built for fast-paced quick-service environments.
- **Self-Serve Kiosks** — Customer-facing self-ordering kiosks that reduce lines and labor costs by letting guests order and pay themselves.
- **Kitchen Display System (KDS)** — Digital tickets and order routing for the back of house, replacing paper and improving accuracy.
- **Pickup & Order-Ready Screens** — Customer pickup screens that show order status and streamline the handoff.
- **Online Ordering & Mobile App** — Branded online ordering and the Snackpass consumer app with order-ahead, gifting and a social feed.
- **Loyalty & Marketing** — Built-in loyalty/rewards, SMS campaigns, live chat and CRM to drive repeat visits.
- **Customer Data Platform & Analytics** — Unified customer data, multi-location management, dashboards and AI-driven insights.
- **Commission-Free Delivery** — Delivery integration without the high per-order commissions charged by third-party apps.

## Achievements

- Reached over 80% of the Yale campus within one semester of launch
- Crossed 500,000 users across 13 college towns by mid-2021
- Raised $95M+ total at a $400M+ valuation
- Reports 54.8 million guests served and a 4.8 app rating across 10,000+ reviews
- Claims to cut restaurant labor costs by up to 90% via self-serve kiosks
- Grew roughly 7x between April 2020 and April 2021

## Latest updates

- **2024-06** — Announced a partnership with Taiwanese bubble-tea franchise Presotea to roll out an integrated kiosk, register and back-of-house system across 400+ stores.
- **2025-03** — Published operator-focused content on self-ordering kiosks and POS efficiency, reflecting a continued push into boba and QSR segments.
- **2025-04** — Positioned itself as 'The AI Marketing & POS Platform for Restaurants,' leaning into AI-driven marketing and customer data.

## Links

- Website: https://www.snackpass.co/
- LinkedIn: https://www.linkedin.com/company/snackpass
- Twitter/X: https://twitter.com/snackpass
- Instagram: https://www.instagram.com/snackpass/
- Facebook: https://www.facebook.com/snackpass

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Profile page: https://yespress.io/snackpass
Published by YesPress — https://yespress.io
Last updated: 2026-06-12