# SnackMagic

> SnackMagic is Stadium’s snack gifting business. Organizers fund a per-person budget, recipients supply their delivery details and choose snacks or themed boxes, and SnackMagic coordinates fulfillment. It serves employee appreciation, client gifting and events with U.S. item-level customization and locally fulfilled international themed boxes.

- **Founded:** 2020
- **Headquarters:** New York, United States
- **Founders:** Shaunak Amin (Co-founder and CEO), Manik Juneja (Co-founder and CTO)
- **Products:** Build-Your-Own Boxes, Curated Themed Boxes, Treats Dashboard and gifting tools, Gift customization, Brand distribution and analytics
- **Notable:** Reported a $20 million annual revenue run rate by December 2020, eight months after the pivot; not $20 million of booked annual sales., Reported profitability in December 2020 in its April 2021 funding announcement., Raised $15 million in Series A funding in April 2021.

## Products & services

- **Build-Your-Own Boxes** — U.S. recipients choose individual snacks, drinks and pantry items within a sender-funded budget.
- **Curated Themed Boxes** — Recipients choose themed snack boxes, with local international fulfillment and dietary and occasion-based collections.
- **Treats Dashboard and gifting tools** — Redemption and spend tracking, open links, scheduled gifts, recurring sends and account credits for unredeemed gifts.
- **Gift customization** — Optional branded labels, notes, premium boxes, redemption pages, video messages and swag handling; availability varies by country.
- **Brand distribution and analytics** — Snack selection, corporate sampling and purchase opportunities, plus performance reporting through the Brand Portal linked to CPGPulse.

## Achievements

- Reported a $20 million annual revenue run rate by December 2020, eight months after the pivot; not $20 million of booked annual sales.
- Reported profitability in December 2020 in its April 2021 funding announcement.
- Raised $15 million in Series A funding in April 2021.
- Current brand-partner page reports 800+ brands, 2,000+ products and 50,000+ boxes shipped monthly.

## Latest updates

- **2026-09** — Parent Stadium announced its acquisition of Confetti on September 16. Both brands continue operating; further bundling details are to be shared with customers. Deal terms were undisclosed.
- **2026-01** — Updated U.S. pricing help article lists a $45 starting snack budget, $9 international fulfillment and a 15% service fee.

## Links

- Website: https://www.snackmagic.com/
- LinkedIn: https://www.linkedin.com/company/snackmagic/
- Twitter/X: https://twitter.com/snackmagic
- YouTube: https://www.youtube.com/channel/UCy45jkK5wJeSzah5yl0vdEQ
- Instagram: https://www.instagram.com/snackmagic/
- Facebook: https://www.facebook.com/snackmagicco

---

Profile page: https://yespress.io/snackmagic
Published by YesPress — https://yespress.io
Last updated: 2026-10-04