# Simple Modern

> Simple Modern is an Oklahoma consumer-products company that turned affordable, design-led insulated drinkware into an approximately $200 million business. It began on Amazon, expanded into major retailers and licensed merchandise, and now sells tumblers, bottles, kids' gear, bags, coolers and custom products while committing at least 10% of annual profits to nonprofit partners.

- **Founded:** 2015
- **Headquarters:** Moore, Oklahoma, United States
- **Founders:** Mike Beckham (Co-founder and CEO), Bryan Porter (Co-founder), Micah Ames (Co-founder)
- **Team size:** Approximately 120 employees (provided company data); Simple Modern reported crossing 100 employees in 2024.
- **Products:** Summit bottles, Trek tumblers, Classic and Voyager tumblers, Mesa and toddler drinkware, Kids' bags and lunch gear
- **Notable:** Reached approximately $200 million in 2023 sales and $40 million in profit, according to Forbes., Sold its 50 millionth cup in 2024., Expanded to more than 10,000 retail storefronts by 2024.

## Products & services

- **Summit bottles** — Insulated stainless-steel water bottles sold in adult and kids' sizes with multiple lid and design options.
- **Trek tumblers** — Cupholder-compatible handled insulated tumblers with straws, offered in many sizes, colors and licensed designs.
- **Classic and Voyager tumblers** — Insulated everyday tumblers for water, coffee and travel.
- **Mesa and toddler drinkware** — Portable hydration products including covered-straw and toddler-focused designs distributed through Walmart and Target.
- **Kids' bags and lunch gear** — Coordinated backpacks, lunch bags, bento boxes and accessories, often offered with licensed character designs.
- **Bags, coolers and lifestyle accessories** — Getaway bags, travel totes, beach products, coolers and related everyday carry items.
- **Bulk Custom** — Customized tumblers and bottles for organizations, events and branded merchandise programs.

## Achievements

- Reached approximately $200 million in 2023 sales and $40 million in profit, according to Forbes.
- Sold its 50 millionth cup in 2024.
- Expanded to more than 10,000 retail storefronts by 2024.
- Surpassed 100 employees in 2024.
- Reported cumulative cash and in-kind giving would exceed $15 million in 2026.
- Reached more than 1,000 nonprofit organizations through its giving program.
- Named a License Global Leading Licensee for three consecutive years through 2025.
- Established an employee stock ownership plan in 2023.
- Opened a 175,000-square-foot Oklahoma City manufacturing facility in 2022.
- Expanded European availability in 2024 with more than 100 products.

## Latest updates

- **2026-08** — Simple Modern announced the winners of its 2026 Stock Your School campaign after more than 175,000 votes, awarding nearly $200,000 in classroom support.
- **2026-07** — The company renewed its NFL licensing partnership through 2029.
- **2026-06** — Simple Modern reported double-digit year-over-year growth in licensed sales following the 2026 Licensing Expo.
- **2026-06** — It announced a SEGA and Sonic the Hedgehog collection ahead of the franchise's 35th anniversary.
- **2026-04** — Simple Modern said it would commit $1.8 million to nearly 75 nonprofits in 2026 and surpass $15 million in total cash and in-kind giving.
- **2026-03** — The company expanded toddler drinkware into more than 1,000 Target stores after debuting the category at Walmart.

## Links

- Website: https://simplemodern.com
- LinkedIn: https://www.linkedin.com/company/simple-modern
- Twitter/X: https://twitter.com/simplemodernco
- YouTube: https://www.youtube.com/@SimpleModern
- Instagram: https://www.instagram.com/shopsimplemodern/
- Facebook: https://facebook.com/shopsimplemodern
- TikTok: https://www.tiktok.com/@simplemodern

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Profile page: https://yespress.io/simple-modern
Published by YesPress — https://yespress.io
Last updated: 2026-08-15
