# Simon Mouyal

> Simon Mouyal is a technology and SaaS marketing executive with more than 25 years of experience spanning Orange Business Services, HP, Microsoft, Rackspace, Medidata, athenahealth, CyberArk, and Armis. He became Armis chief marketing officer in March 2026 and joined the wider ServiceNow organization when ServiceNow completed its acquisition of Armis in April 2026. His public record centers on category positioning, global demand programs, and making complicated enterprise products legible to large buying groups.

- **Role:** Chief Marketing Officer at Armis, a ServiceNow company
- **Organizations:** ServiceNow, Armis, CyberArk, athenahealth, Medidata Solutions, Rackspace Technology, Microsoft, Hewlett-Packard, Orange Business Services, Gumbuya
- **Education:** MBA in Business and Marketing; technology management and digital transformation focus, Grenoble Ecole de Management - Grenoble Graduate School of Business, Executive education in management, ESSEC Business School
- **Known for:** Named a Top 100 Global B2B Marketing Leader in Tech by Hot Topics in 2025., Named Corporate Marketer of the Year by the Association of National Advertisers' BMA program in 2017., Received a 2017 MarCom Gold Award for the Medidata DNA Experience campaign.

## Career timeline

- **1999-2003** — Marketing leadership in the partner and retail division of Orange Business Services in France.
- **2003-2006** — Led small-business and PC marketing in France at Hewlett-Packard.
- **2006-2014** — Held marketing and channel leadership roles at Microsoft in France and Asia-Pacific, including regional CMO and channel posts.
- **2012-2014** — Co-founded Gumbuya and served on its board while based in Asia-Pacific.
- **2014-2016** — Served as vice president of global marketing at Rackspace.
- **2016-2019** — Served as chief marketing officer at Medidata Solutions and led the award-winning Architecture of Hope brand platform.
- **2019-2022** — Served as chief marketing officer at athenahealth.
- **2022-2026** — Served as chief marketing officer at CyberArk, overseeing global marketing strategy and category work in identity security.
- **2026** — Joined Armis as chief marketing officer in March; Armis became part of ServiceNow when the acquisition closed in April.

## Achievements

- Named a Top 100 Global B2B Marketing Leader in Tech by Hot Topics in 2025.
- Named Corporate Marketer of the Year by the Association of National Advertisers' BMA program in 2017.
- Received a 2017 MarCom Gold Award for the Medidata DNA Experience campaign.
- Recognized by Hot Topics as one of the world's 100 innovative CMOs in 2015.
- Led Medidata's Architecture of Hope brand platform, whose campaign click-throughs were reported at more than twice expectations.
- Led athenahealth marketing when its State of the Smart campaign received Gold and Silver Hatch Bowl Awards.

## Latest updates

- **2026-04** — ServiceNow completed its acquisition of Armis, bringing Mouyal and the Armis team into ServiceNow.
- **2026-04** — Mouyal marked his first RSA Conference with Armis and recorded a session for the company's Bad Actors podcast.
- **2026-03** — Armis appointed Mouyal chief marketing officer to oversee global marketing strategy and execution.
- **2026-03** — He discussed how AI agents are changing B2B research, intent signals, and brand visibility in an interview published by Forbes.

## Links

- Website: https://www.servicenow.com
- LinkedIn: https://www.linkedin.com/in/simon-mouyal

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Profile page: https://yespress.io/simon-mouyal
Published by YesPress — https://yespress.io
Last updated: 2026-08-11