# Sima Mosbacher

> Sima Mosbacher is the Los Angeles-based founder and CEO of High Scale, also styled HighScale AI, which combines creative production with performance advertising. A former commercial pilot and computer engineer, she previously founded Moitié Cosmetics. Her public commentary focuses on creative supply, customer acquisition, operating systems, and growth within a company’s delivery capacity.

- **Role:** Founder and CEO at High Scale
- **Organizations:** High Scale / HighScale AI, Moitié Cosmetics, Forbes Business Council, Fast Company Executive Board, Inc. Leadership Forum
- **Education:** Atlantic Flight Academy
- **Known for:** Founded Moitié Cosmetics and High Scale., Reported bootstrapping HighScale AI to more than $1 million in first-year revenue in a June 2025 account., Listed as an Innovate 2024 speaker on influencers and TikTok advertising.

## Career timeline

- **2019** — Launched the Moitié Cosmetics website in May, following customer trials in April, according to her August interview.
- **2021** — Appeared as Moitié Cosmetics CEO and founder in Snap’s Q3 investor presentation.
- **2023** — Discussed customer demonstration videos for Moitié in a Snapchat business article published June 22.
- **2024** — Listed as a High Scale founder and speaker for Innovate 2024, with an October 30 session on influencers and TikTok ads.
- **2025** — A June 16 first-person growth account described HighScale AI reaching more than $1 million in revenue within its first 12 months.
- **2026** — Contributed published commentary on management systems, growth capacity, and AI’s effect on work.

## Achievements

- Founded Moitié Cosmetics and High Scale.
- Reported bootstrapping HighScale AI to more than $1 million in first-year revenue in a June 2025 account.
- Listed as an Innovate 2024 speaker on influencers and TikTok advertising.

## Latest updates

- **2026-05** — May 29 Inc. leadership contribution emphasized systems, standards, and structure over intensity.
- **2026-05** — May 21 Inc. contribution described setting growth goals according to work capacity and competitive benchmarks.
- **2026-02** — Published The Quiet Collapse Of White-Collar Busywork as a Forbes Business Council contributor.

## Links

- Website: https://highscale.ai/
- LinkedIn: https://www.linkedin.com/in/sima-mosbacher
- Instagram: https://www.instagram.com/simamosbacher/

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Profile page: https://yespress.io/sima-mosbacher
Published by YesPress — https://yespress.io
Last updated: 2026-10-27