# Siddharth Sehgal

> Siddharth Sehgal is the Faridabad-based founder and CEO of 360 Degree Cloud and CEO of 360 SMS App. He co-founded 360 Degree Cloud with Pooja Singhal in 2012, using Salesforce consulting revenue to fund a bootstrapped product business. His public accounts focus on customer-led development, dedicated product teams, partner relationships and learning to delegate. He is also the author of Cracking the SMS Conversion Code.

- **Role:** Founder and CEO at 360 Degree Cloud
- **Organizations:** 360 Degree Cloud, 360 SMS App, Sunrise HCM
- **Nationality:** Indian
- **Education:** MBA, Marketing, Institute of Management Technology, Ghaziabad
- **Known for:** Co-founded 360 Degree Cloud in 2012., Built a Salesforce communication product business around 360 SMS App, launched in 2016., Reported financing product development through consulting revenue without external fundraising in the podcast released January 2026.

## Career timeline

- **2008-2009** — Began working at a large India-based systems integrator; his podcast account gives an approximate start date and does not name the employer.
- **2012** — Co-founded 360 Degree Cloud with Pooja Singhal, initially serving small and mid-market Salesforce consulting clients.
- **Before 360 SMS** — Launched 360 Merge Duplicates, later discontinued; the experience led him to assign dedicated product teams.
- **2016** — Launched 360 SMS App, initially focused on SMS and later expanded into multiple communication channels.
- **2023** — Described leading ten colleagues to the company’s sixth Dreamforce sponsorship.
- **2026** — In a podcast released January 16, described a bootstrapped business with 60% of revenue from AppExchange and 40% from consulting.

## Achievements

- Co-founded 360 Degree Cloud in 2012.
- Built a Salesforce communication product business around 360 SMS App, launched in 2016.
- Reported financing product development through consulting revenue without external fundraising in the podcast released January 2026.
- Author of Cracking the SMS Conversion Code.
- Led a business whose company history records Salesforce Summit Partner status in 2021 and PDO Partner designation in 2022.

## Latest updates

- **2026-09** — Published a LinkedIn article dated September 16 about a free pass to Dreamforce and returning over the years; described nine consecutive sponsorships.
- **2026-01** — AppsemblyLine released Land & Expand with Siddharth Sehgal of 360 Degree Cloud on January 16, covering bootstrapping, customer feedback, pricing, partner boundaries and AI.
- **2026-01** — Published The 2026 Salesforce Outlook on the company blog on January 13, discussing autonomous workflows and AI outcomes as his business priorities.

## Links

- Website: https://360degreecloud.com/blog/author/siddharth-sehgal/
- LinkedIn: https://www.linkedin.com/in/sid360degreecloud/

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Profile page: https://yespress.io/siddharth-sehgal
Published by YesPress — https://yespress.io
Last updated: 2026-10-23