# Shreesha Ramdas

> Shreesha Ramdas is the CEO and Co-Founder of Lumber (LumberFi Inc.), an AI-first construction workforce management platform that automates payroll, time tracking, HR, safety, and compliance for specialty contractors. A serial entrepreneur who previously co-founded Strikedeck (acquired by Medallia) and LeadFormix (acquired by SAP/CallidusCloud), Ramdas deliberately pivoted from serving Silicon Valley to digitizing one of the most labor-intensive and underserved industries in America. Under his leadership, Lumber raised $21M in total funding, acquired BuilderFax, and is building autonomous AI agents to handle everything from prevailing wage audits to paper timecard digitization.

- **Role:** CEO & Co-Founder at Lumber (LumberFi Inc.)
- **Organizations:** Lumber (LumberFi Inc.), Strikedeck, LeadFormix, OuterJoin, Medallia, Yodlee, CallidusCloud
- **Nationality:** American
- **Known for:** Co-founded and sold two startups: LeadFormix (to SAP/CallidusCloud) and Strikedeck (to Medallia), Raised $21M total for Lumber across seed and Series A rounds, Angel investor and advisor to 40+ startups in SaaS, cloud, AI, and data sectors

## Career timeline

- **Early career** — Led sales and marketing teams at Tata, MW2 Consulting, and Catalytic Software
- **Mid-career** — Served as General Manager at Yodlee, a fintech pioneer in account aggregation
- **2010s** — Co-founded LeadFormix, a B2B marketing intelligence platform; acquired by CallidusCloud (SAP)
- **2010s** — Co-founded OuterJoin
- **2015** — Co-founded Strikedeck, a customer success automation platform
- **2019** — Strikedeck acquired by Medallia; Ramdas became SVP & GM of B2B at Medallia
- **2022-2023** — Left Medallia to found Lumber alongside former Yodlee colleagues
- **2023** — Lumber made its market debut with a gamified time-tracking app for construction contractors
- **2024** — Lumber raised seed funding ($5.5M); launched payroll, compliance, and HR modules
- **2025-03** — Lumber raised $15.5M Series A led by Foundation Capital
- **2025-05** — Lumber acquired BuilderFax to integrate digital credential management for craft workers

## Achievements

- Co-founded and sold two startups: LeadFormix (to SAP/CallidusCloud) and Strikedeck (to Medallia)
- Raised $21M total for Lumber across seed and Series A rounds
- Angel investor and advisor to 40+ startups in SaaS, cloud, AI, and data sectors
- Portfolio companies include Workato, Boostup, Promethium, Rocketlane, Elastica (acquired by Symantec), DX Continuum (acquired by ServiceNow)
- Led customer discovery strategy investing ~$200K in 200 construction firm meetings before product launch
- Lumber achieved 94% accuracy digitizing handwritten paper timecards via AI
- Lumber launched 8 new products in a single year under his leadership
- Named to Fast Company Executive Board
- Acquired BuilderFax in May 2025 to address America's skilled trades credential crisis

## Latest updates

- **2025-05** — Lumber acquired BuilderFax, a digital credential management platform for construction craft workers
- **2025-03** — Lumber raised $15.5M Series A led by Foundation Capital, with Tishman Speyer, 8VC, Carbide Ventures, Sure Ventures, and FirsthandVC participating
- **2025-03** — Lumber announced plans to roll out early wage access and workers' compensation insurance as part of expanded fintech suite
- **2024-2025** — Lumber launched 8 new products including autonomous AI agents for HR, payroll, and safety management

## Links

- Website: https://lumberfi.com
- LinkedIn: http://www.linkedin.com/in/shreesharamdas
- Twitter/X: https://twitter.com/lumberfi_inc
- Facebook: https://facebook.com/lumberfi.inc/

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Profile page: https://yespress.io/shreesha-ramdas
Published by YesPress — https://yespress.io
Last updated: 2026-05-22