# Sfara

> Sfara is a Hoboken, New Jersey-based mobility-safety software company that turns an ordinary smartphone into a crash-detection and emergency-response platform - no dedicated hardware required. Using patented on-device AI, its SDK detects vehicle collisions at any speed (including its 'ZeroMotion' capability for stationary vehicles) while a multi-layered suppression framework filters out false positives. Sfara sells a GDPR-compliant SaaS platform to insurance carriers, automotive OEMs, fleets, and mobile network operators, aiming to accelerate first-notification-of-loss (FNOL), speed emergency response, and modernize telematics.

- **Headquarters:** Hoboken, New Jersey, United States
- **Founders:** Erik Goldman (Co-Founder & CEO), Sascha Simon (Founder, President & Chief Scientist (Science & AI))
- **Team size:** ~16 employees (small deep-tech team; global operations across US, Finland, Israel and Germany)
- **Products:** All-Speed Crash Detection with ZeroMotion, Sfara ESP (Enhanced Suppression / Integrated Suppression Framework), Mobile FNOL Platform, Sfara SDK, Instant Trip Start & Driver Attribution
- **Notable:** Claims world's first all-speed crash detection including ZeroMotion (stationary-vehicle) capability., Reliably detects collisions down to ~9 mph, capturing the ~70% of low-speed crashes many systems miss., Selected by a major German car manufacturer as the foundation for smartphone-based crash detection AI.

## Products & services

- **All-Speed Crash Detection with ZeroMotion** — Smartphone-based AI that detects vehicle collisions across the full speed range, including when the vehicle is stationary, capturing crashes legacy systems miss.
- **Sfara ESP (Enhanced Suppression / Integrated Suppression Framework)** — A multi-layered AI design that suppresses false positives so customers can confidently trigger emergency services and insurance FNOL.
- **Mobile FNOL Platform** — Hardware-free first-notification-of-loss solution that accelerates insurance claims by detecting and reporting incidents automatically.
- **Sfara SDK** — iOS and Android SDK partners embed for crash detection, driver analytics, distracted-driving insights and telematics scoring.
- **Instant Trip Start & Driver Attribution** — Detects trip start and attributes drivers to vehicles with no additional hardware.
- **Mobile Safety for Lone & Remote Workers** — Personal-safety features (including Triple-Tap and Triggered Training) for organizations protecting field and remote staff.

## Achievements

- Claims world's first all-speed crash detection including ZeroMotion (stationary-vehicle) capability.
- Reliably detects collisions down to ~9 mph, capturing the ~70% of low-speed crashes many systems miss.
- Selected by a major German car manufacturer as the foundation for smartphone-based crash detection AI.
- Raised an oversubscribed $11.5M Series B in November 2021.
- Selected for a German government/industry project to improve road safety.
- Built a hardware-free, GDPR-compliant global safety, telematics and FNOL platform.

## Latest updates

- **2024-10** — Introduced Instant Trip Start with driver-to-vehicle attribution and no additional hardware.
- **2024** — Launched All-Speed Crash Detection with ZeroMotion for insurance, fleet, mobility and OEM markets.
- **2023** — Introduced Sfara ESP multi-layered AI false-positive suppression technology.
- **2021-11** — Closed oversubscribed $11.5M Series B to accelerate FNOL sales.

## Links

- Website: https://sfara.com
- LinkedIn: https://www.linkedin.com/company/sfara
- Twitter/X: https://twitter.com/sfara_co
- Facebook: https://facebook.com/sfaracompany

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Profile page: https://yespress.io/sfara
Published by YesPress — https://yespress.io
Last updated: 2026-07-18