# Sercante

> Sercante is an Atlanta-area Salesforce consulting company that connects customer-experience strategy with the systems behind marketing, sales and service. Founded by Andrea Tarrell in 2017 and acquired by growth-services provider Trilliad in May 2024, it sells strategy, implementations and migrations, managed services, analytics, integrations, training, AI and Agentforce work, plus a small portfolio of Salesforce utilities. Its practical niche is the awkward space after a company buys powerful software but before its teams, data and processes can produce reliable results.

- **Founded:** 2017
- **Headquarters:** Atlanta, United States
- **Founders:** Andrea Tarrell (Founder & CEO)
- **Team size:** Approximately 110 employees in supplied company data; LinkedIn and Inc. place Sercante in the 51-200 employee range.
- **Products:** Salesforce strategy, implementation and migration, Managed services, Training and education, Sercante Labs, Agentforce and AI services
- **Notable:** Reached $1 million in revenue in its first year, according to Andrea Tarrell., Named the first Salesforce-recognized Pardot-focused Product Development Outsourcer in 2021., Won the 2022 Salesforce Partner Innovation Award in Retail for work with The Home Depot Retail Media+.

## Products & services

- **Salesforce strategy, implementation and migration** — Discovery, architecture, implementation, migration and optimization across Sales Cloud, Service Cloud, Marketing Cloud, Account Engagement, Data Cloud/Data 360, analytics and related systems.
- **Managed services** — Retainer or annual support-block access for administration, integrations, optimization, permissions, release management, security reviews and quarterly business reviews.
- **Training and education** — Instructor-led public bootcamps, private team training, workshops and enablement delivered by working Salesforce consultants.
- **Sercante Labs** — A collection of paid and free Salesforce extensions and utilities, including Prospect Updater, Zoom Webinar integration, Automated Opportunity Contact Roles, Flow Actions and reporting tools.
- **Agentforce and AI services** — AI readiness, strategy, use-case design and implementation for sales, marketing and service, with Data Cloud foundations and change enablement.
- **Marketing and creative services** — Campaign operations, journey mapping, personalization, content and execution tied to Salesforce data and measurement.

## Achievements

- Reached $1 million in revenue in its first year, according to Andrea Tarrell.
- Named the first Salesforce-recognized Pardot-focused Product Development Outsourcer in 2021.
- Won the 2022 Salesforce Partner Innovation Award in Retail for work with The Home Depot Retail Media+.
- Ranked No. 740 on the 2022 Inc. 5000 and No. 2,970 on the 2024 Inc. 5000.
- Andrea Tarrell joined the 2023 EY Entrepreneurial Winning Women North America class.
- Andrea Tarrell entered the Salesforce MVP Hall of Fame in 2023, according to Sercante's timeline.
- Earned Summit-level Salesforce consulting partner status and a 4.87 rating across 435 AppExchange reviews as of 2026.
- Acquired by Trilliad in May 2024 to anchor the group's Salesforce technology-services capability.

## Latest updates

- **2026-08** — Sercante continues publishing practical Agentforce Marketing and Salesforce Flow education through The Spot and promoting hands-on workshops.
- **2026-06** — At Salesforce Connections 2026, Sercante promoted AI, Data 360 and Marketing Cloud convergence work and cited more than 60 Agentforce implementations.
- **2026** — Published a State of AI in Enterprise report and a four-pillar playbook focused on moving from fragmented AI pilots to measurable operating impact.
- **2025-10** — Hosted The Growth Lounge during Dreamforce 2025 with programming on Agentforce, Data Cloud and growth operations.
- **2024-07** — Trilliad acquired B2B agency Just Global, giving Sercante access to adjacent media, creative and go-to-market capabilities inside the same group.
- **2024-05** — Trilliad acquired Sercante for an undisclosed amount and made it the technology-services arm of its growth-services platform.

## Links

- Website: https://www.sercante.com/
- LinkedIn: https://www.linkedin.com/company/sercante/
- Twitter/X: https://x.com/SercanteLLC
- GitHub: https://github.com/Sercante
- Instagram: https://www.instagram.com/sercantellc/
- Facebook: https://www.facebook.com/teamsercante/

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Profile page: https://yespress.io/sercante
Published by YesPress — https://yespress.io
Last updated: 2026-08-22