# Scott Waltz

> Scott Waltz is the Chief Marketing Officer of Houlihan Lokey, the global independent investment bank known for M&A, restructuring, and financial advisory work. He runs the firm's entire marketing engine - branding, media relations, events, digital and print communications, client relationship management, and advertising - and sits on both its Leadership and Management Committees. Before finance, he spent three decades shaping brands in technology and consumer marketing, from global work on Apple at BBDO Worldwide to a $1.5 billion marketing P&L at Guthy-Renker and a founding marketing role at CNET.

- **Role:** Chief Marketing Officer at Houlihan Lokey
- **Organizations:** Houlihan Lokey, Guthy-Renker, Miller/Huber, BBDO Worldwide, CNET, AllBusiness
- **Nationality:** American
- **Education:** B.S. in Marketing, San Jose State University
- **Known for:** Chief Marketing Officer of Houlihan Lokey, a leading global independent investment bank with roughly 2,800 employees, Member of Houlihan Lokey's Leadership Committee and Management Committee, Managed global branding for Apple at BBDO Worldwide

## Career timeline

- **1990s** — Managed global branding for Apple at BBDO Worldwide
- **1990s-2000s** — Chief Marketing Officer at Miller/Huber, leading C-level programs for Cisco, Oracle, and British Airways
- **1990s** — Founding Vice President of Marketing at CNET
- **2000s** — Chief Marketing Officer at AllBusiness; helped grow AllBusiness.com toward a $225 million sale
- **2000s** — Executive Vice President of Marketing at Guthy-Renker, responsible for a $1.5 billion P&L
- **2015** — Joined Houlihan Lokey as Chief Marketing Officer
- **2015-present** — Serves on Houlihan Lokey's Leadership Committee and Management Committee

## Achievements

- Chief Marketing Officer of Houlihan Lokey, a leading global independent investment bank with roughly 2,800 employees
- Member of Houlihan Lokey's Leadership Committee and Management Committee
- Managed global branding for Apple at BBDO Worldwide
- Led integrated C-level marketing programs for Cisco, Oracle, and British Airways as CMO at Miller/Huber
- Managed a $1.5 billion P&L as EVP of Marketing at Guthy-Renker
- Founding Vice President of Marketing at CNET
- Helped transform AllBusiness.com into a leading small-business resource that sold for $225 million

## Latest updates

- **2025-01** — Continues as Chief Marketing Officer at Houlihan Lokey, based in the firm's Atlanta office, having marked roughly a decade with the firm.

## Links

- Website: https://hl.com
- LinkedIn: https://www.linkedin.com/in/scottwaltz/

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Profile page: https://yespress.io/scott-waltz
Published by YesPress — https://yespress.io
Last updated: 2026-08-14