# Scott Russell

> Scott Russell is the Australian chief executive of NICE, appointed effective January 1, 2025 after a career at PwC, IBM and SAP. A former SAP executive-board member responsible for its global Customer Success organization, he is leading NICE’s AI customer-service strategy, including the acquisition of Cognigy and participation in work on personal-agent standards.

- **Role:** Chief Executive Officer at NICE
- **Organizations:** NICE, SAP, IBM, PwC, Qualtrics
- **From:** Ballarat, Australia
- **Nationality:** Australian
- **Education:** Bachelor’s degree in computer and information sciences, Federation University Australia, Postgraduate degree in business, Deakin University
- **Known for:** Led SAP’s global Customer Success organization, with responsibility for $31 billion in revenues as described in NICE’s appointment announcement., Served as Chairman of SAP North America and previously on Qualtrics’ board., Led NICE during its approximately $955 million Cognigy acquisition, completed September 8, 2025.

## Career timeline

- **Before 2010** — Worked at PwC and IBM; his career included relocation from Melbourne to Singapore.
- **2010** — Joined SAP, leading professional services across Asia Pacific and Japan.
- **2014–2016** — Chief Operating Officer, SAP Asia Pacific Japan.
- **2016–2017** — President and Managing Director, SAP Southeast Asia.
- **2017** — Became President of SAP Asia Pacific Japan.
- **2021** — Joined SAP’s Executive Board to lead Customer Success; moved to New York.
- **2024** — Left SAP’s executive board effective August 31; NICE announced his appointment on August 15.
- **2025** — Became NICE CEO on January 1; NICE announced its Cognigy acquisition in July and completed it in September.
- **2026** — Led NICE as it reported second-quarter growth and participated in the Personal Agent Protocol effort.

## Achievements

- Led SAP’s global Customer Success organization, with responsibility for $31 billion in revenues as described in NICE’s appointment announcement.
- Served as Chairman of SAP North America and previously on Qualtrics’ board.
- Led NICE during its approximately $955 million Cognigy acquisition, completed September 8, 2025.
- NICE reported 8% year-over-year second-quarter 2026 revenue growth and $362 million in AI ARR under his leadership; these are company results.

## Latest updates

- **2026-10** — At NICE’s analyst summit, discussed accountability and governance in human and AI service operations; coverage published October 19.
- **2026-10** — NICE participated in the Personal Agent Protocol initiative announced October 6; Russell publicly supported standards for customer-agent interactions.
- **2026-08** — NICE reported Q2 2026 revenue of $782.3 million, up 8%, with cloud growth of 12.6% and AI ARR of $362 million.
- **2026-03** — Interviewed at NICE Cognigy Nexus in Munich about speed, scale and enterprise AI.

## Links

- Website: https://www.nice.com/company/global-leadership/scott-russell
- LinkedIn: https://www.linkedin.com/in/serussell1/
- Twitter/X: https://twitter.com/ScottROfficial

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Profile page: https://yespress.io/scott-russell
Published by YesPress — https://yespress.io
Last updated: 2026-10-23