# SASSO

> SASSO is an independent, full-service marketing and advertising agency founded in Baton Rouge in 2011. It combines research, brand strategy, creative production, media planning and buying, digital marketing, social and influencer programs, public relations, websites, and analytics, giving emerging and established brands one partner from positioning through measurement. Its public portfolio spans financial services, healthcare, restaurants, consumer products, public agencies, energy, and sports, with offices in Baton Rouge, New Orleans, Atlanta, Austin, and San Diego.

- **Founded:** 2011
- **Headquarters:** Baton Rouge, United States
- **Founders:** Stan Levy (Founder & CEO)
- **Team size:** 11-50 employees on LinkedIn; the supplied company record lists 47 employees.
- **Products:** Research and strategy, Branding and design, Creative and production, Media planning and buying, Digital marketing and content
- **Notable:** Named to the 2026 LSU100 list of fast-growing companies led by LSU graduates., Won 18 combined Telly and Healthcare Advertising Awards in the agency's reported 2025 awards season., b1BANK campaign reported more than $100 million in new deposits in one month, a 19% year-over-year brand-awareness increase and a 283% year-over-year CTR improvement.

## Products & services

- **Research and strategy** — Market, audience and competitive research translated into positioning, campaign and channel strategy.
- **Branding and design** — Brand development, positioning, identity systems, graphic design and campaign design.
- **Creative and production** — Concepting, copywriting, photography, video and multi-format campaign production.
- **Media planning and buying** — Audience-led media strategy, placement and optimization across television, social, digital, outdoor, print and radio.
- **Digital marketing and content** — Digital advertising, content programs and performance marketing.
- **Social media and influencer** — Social strategy, content, community engagement, creator selection and influencer campaigns.
- **Public relations and activations** — Media relations, community engagement, partnerships, events and campaign activations.
- **Website design and development** — Website strategy, user experience, visual design, development and launch.
- **Analytics and reporting** — Campaign measurement, performance analysis and reporting used to refine marketing decisions.

## Achievements

- Named to the 2026 LSU100 list of fast-growing companies led by LSU graduates.
- Won 18 combined Telly and Healthcare Advertising Awards in the agency's reported 2025 awards season.
- b1BANK campaign reported more than $100 million in new deposits in one month, a 19% year-over-year brand-awareness increase and a 283% year-over-year CTR improvement.
- Mary Bird Perkins campaign reported a 21% year-over-year brand-awareness increase, 19% patient-volume increase and 57% rise in screening-event attendance.
- Coca-Cola Dreamworld organic influencer campaign reported a 3.4% engagement rate and CPM 50% below the cited national organic-influencer average.
- Smoothie King #RuleTheDay work generated one million video views and 40,000 engagements.
- Walk-On's work reached 63 million-plus viewers in its national commercial debut and added more than 50,000 followers during the national campaign.
- Won 2025 PRAL Baton Rouge Red Stick Awards for the HTB100 centennial campaign and The Luccini Legacy audiovisual work.

## Latest updates

- **2026-09** — SASSO announced its selection for the 2026 LSU100 list of fast-growing Tiger-owned businesses.
- **2026-08** — The agency highlighted 18 recognitions from the Telly Awards and Healthcare Advertising Awards.
- **2025-08** — SASSO appointed Michael Lipe to the newly created chief operating officer role and added senior web development capacity.
- **2025-04** — SASSO work received PRAL Baton Rouge Red Stick Awards for HTB100 and The Luccini Legacy.

## Links

- Website: https://www.sassoagency.com/
- LinkedIn: https://www.linkedin.com/company/sassoagency/
- Twitter/X: https://twitter.com/sassoagency
- Instagram: https://www.instagram.com/sassoagency/
- Facebook: https://www.facebook.com/sassoagency/

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Profile page: https://yespress.io/sasso
Published by YesPress — https://yespress.io
Last updated: 2026-09-19