# Sascha Konietzke

> Sascha Konietzke co-founded Contentful with Paolo Negri after developing StorageRoom to manage content in mobile apps. He led Contentful as its founding CEO, announced a transition to Chief Strategy Officer in November 2019, and subsequently served on its board. Based in Berlin and associated with angel investment firm Ko9, he announced his departure from Contentful in a recent public LinkedIn post after the Salesforce acquisition closed.

- **Role:** Founder at Ko9; Contentful co-founder and former CEO and Chief Strategy Officer
- **Organizations:** Ko9, Contentful, Tagcrumbs, Thriventures, Hewlett-Packard, Vircinity
- **Education:** Business Information Technology, University of Cooperative Education, Stuttgart
- **Known for:** Co-founded Contentful and developed its predecessor StorageRoom., Led Contentful through its early product development, fundraising and international expansion., Contentful reported more than 2,000 paying customers in November 2019.

## Career timeline

- **Age 15** — Worked as a webmaster for hardware startup Vircinity.
- **2005** — Joined Hewlett-Packard, according to Contentful’s published biography.
- **2008** — Left HP; travelled and founded geolocation bookmarking service Tagcrumbs.
- **2010** — Developed the mobile-content service that became StorageRoom, initially in his living room.
- **2011** — Publicly solicited PhoneGap community feedback about StorageRoom.
- **2012** — Met Paolo Negri in Berlin; Balderton and Point Nine backed the early company.
- **2013** — Announced the rebuilt Contentful platform and beta invitations on June 23.
- **2016** — Contentful opened its San Francisco office and raised a $13 million Series B.
- **2019-11** — Announced Steve Sloan as CEO and his own move into the Chief Strategy Officer role, retaining a board seat.
- **2022** — Published the foreword to Sam Bhagwat’s book on modular web architecture.
- **2026-06** — Announced Contentful’s definitive agreement to be acquired by Salesforce.
- **2026-09** — Salesforce completed its acquisition of Contentful on September 1.
- **2026-10** — A public LinkedIn departure post visible during October research says he has left Contentful after the acquisition closed and its board dissolved; the post’s exact publication day was not exposed.

## Achievements

- Co-founded Contentful and developed its predecessor StorageRoom.
- Led Contentful through its early product development, fundraising and international expansion.
- Contentful reported more than 2,000 paying customers in November 2019.
- Contentful raised a $175 million Series F in 2021 at a valuation above $3 billion; this is a company valuation, not his personal wealth.
- Listed Capital Top 40 under 40 recognition for 2019 and 2020 on his public LinkedIn profile.

## Latest updates

- **2026-06** — Published an announcement of the agreement for Contentful to be acquired by Salesforce on June 1.
- **2026-09** — Salesforce’s newsroom confirms that the Contentful acquisition closed on September 1, 2026.
- **2026-10** — During October research, his public LinkedIn profile displayed a recent announcement that he had left Contentful following completion of the Salesforce acquisition and dissolution of the board. Month records the observation; the exact posting date is not verified.

## Links

- LinkedIn: https://www.linkedin.com/in/konietzke
- Twitter/X: https://twitter.com/s2o

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Profile page: https://yespress.io/sascha-konietzke
Published by YesPress — https://yespress.io
Last updated: 2026-10-11