# Sandlot & Co.

> Sandlot & Co. is a privately held Kansas City advertising agency that combines brand strategy, creative production, media, social, web development and recruitment marketing. Founded in 2013 by Colin Hoffman and now led by partner and CEO Taylor Buford, its clearest niche is the complicated middle ground of multi-location brands: one central strategy, many local audiences, and results that have to show up as applications, hires, traffic, sales or engagement.

- **Founded:** 2013
- **Headquarters:** Kansas City, United States
- **Founders:** Colin Hoffman (Co-founder and Chairman)
- **Products:** Strategy, Creative, Campaign execution, Recruitment marketing, Multi-location marketing
- **Notable:** Reported 300% revenue growth in 2018, then its most profitable year to date., A 2019 McDonald's recruitment campaign increased online applications 400% in a little over three months., That campaign generated more than 220 applications, nearly 200 interviews and 160 hires in its first few months.

## Products & services

- **Strategy** — Brand strategy, message development, communications and content planning, research and analytics.
- **Creative** — Advertising campaigns, brand identity, websites, digital content, social and mobile engagement, store experience design, video and collateral.
- **Campaign execution** — Channel planning and buying, SEO/SEM, social media, CRM integrations, email, optimization and impact reporting.
- **Recruitment marketing** — Employer positioning, targeted digital advertising, streamlined application flows and visual storytelling designed to generate qualified applicants.
- **Multi-location marketing** — Social media, creative and marketing strategy for more than 40 clients operating across more than 400 locations nationwide.

## Achievements

- Reported 300% revenue growth in 2018, then its most profitable year to date.
- A 2019 McDonald's recruitment campaign increased online applications 400% in a little over three months.
- That campaign generated more than 220 applications, nearly 200 interviews and 160 hires in its first few months.
- A LifeLine Foods rebrand and website launch was followed by nearly 200% growth in site traffic during the first three months.
- Expanded from a basement startup to a team listed at 17 employees on LinkedIn and work spanning 400+ locations nationwide.

## Latest updates

- **2026-09** — A current design opening describes Sandlot as a multi-location specialist managing social, creative and strategy for 40+ clients across 400+ locations nationwide.
- **2026-09** — LinkedIn lists 17 employees and more than 1,000 company followers.
- **2026-09** — Taylor Buford highlighted recent window graphics created for Joe's Kansas City at its original gas-station location.
- **2026-04** — Taylor Buford highlighted E. Edwards Workwear's collaboration with Carhartt to donate workwear to graduating technical students.
- **2025-11** — The team held a three-day retreat focused on strategy, identity and serving clients, hosted by the Gray Organization.

## Links

- Website: https://sandlot.co/
- LinkedIn: https://www.linkedin.com/company/sandlotstrategic
- Instagram: https://www.instagram.com/sandlotco/
- Facebook: https://www.facebook.com/SandlotCo/

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Profile page: https://yespress.io/sandlot-and-co
Published by YesPress — https://yespress.io
Last updated: 2026-09-21