# Sacha Poignonnec

> Sacha Poignonnec is a French-Canadian entrepreneur who co-founded Jumia in 2012 and served as group co-CEO until November 2022. After helping build its marketplace, logistics and payments operations and taking the business to the New York Stock Exchange, he founded 2BX, a bicycle market data and circular commerce business. He is also chairman of Geev and an investment advisor at Aldea Ventures.

- **Role:** Founder at 2BX; Chairman at Geev; Investment Advisor at Aldea Ventures
- **Organizations:** 2BX, Geev, Aldea Ventures, Jumia, McKinsey & Company, Aon Accuracy, Ernst & Young, Arthur Andersen
- **From:** Perpignan, France
- **Nationality:** French-Canadian
- **Education:** Master’s degree in Finance, EDHEC Business School
- **Known for:** Co-founded Jumia and helped develop its pan-African e-commerce operations., Co-led Jumia through its April 2019 NYSE listing., Elected 2018 EDHEC Person of the Year by the alumni network.

## Career timeline

- **2002** — Graduated from EDHEC with a master’s degree in finance.
- **2002-2004** — Associate at Ernst & Young, according to Jumia’s annual report.
- **2005-2007** — Manager at Aon Accuracy.
- **2007-2012** — Worked at McKinsey, progressing to associate partner, with consumer goods and retail expertise.
- **2012** — Co-founded Jumia with Jeremy Hodara.
- **2018** — Elected EDHEC Person of the Year.
- **2019** — Jumia listed on the New York Stock Exchange in April.
- **2022-11** — Stepped down as Jumia group co-CEO; leadership change announced November 7.
- **2023** — Founded 2BX; became chairman of Geev and an investment advisor at Aldea Ventures.
- **2024-02** — Geev announced a €4.5 million financing round including Poignonnec.
- **2026-05** — Decelera introduced him for its Menorca 2026 founder program.

## Achievements

- Co-founded Jumia and helped develop its pan-African e-commerce operations.
- Co-led Jumia through its April 2019 NYSE listing.
- Elected 2018 EDHEC Person of the Year by the alumni network.
- Founded 2BX, focused on bicycle data and circular commerce.

## Latest updates

- **2024-02** — Geev announced a €4.5 million round that included Poignonnec as an investor.
- **2025-03** — Participated with Aldea Ventures colleagues in Barcelona’s family-business forum, discussing startup investment and innovation.
- **2026-05** — Decelera’s Menorca 2026 introduction listed him as founder of 2BX, chairman of Geev and investment advisor at Aldea Ventures.
- **2026-10** — Research check: 2BX’s public website offers bicycle search and valuation tools and describes its market data services. This is an observation date, not a dated product launch.

## Links

- LinkedIn: https://www.linkedin.com/in/sacha-poignonnec-7b92128/

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Profile page: https://yespress.io/sacha-poignonnec
Published by YesPress — https://yespress.io
Last updated: 2026-10-15