# Rove

> Rove is a New York-based travel rewards startup building what it calls the first universal, transferable airline mile - a single points currency you can earn without a credit card. Users earn Rove Miles by booking hotels and flights through Rove's portal and by shopping online through a browser extension tied to thousands of partner merchants, then redeem those miles across a network of global airline and hotel loyalty programs. Founded by Wharton graduate Max Morganroth and Harvard dropout Arhan Chhabra out of Y Combinator's Winter 2024 batch, Rove targets Gen Z and anyone locked out of traditional credit-card rewards.

- **Founded:** 2023
- **Headquarters:** New York, New York, United States
- **Founders:** Max Morganroth (Co-founder & CEO), Arhan Chhabra (Co-founder)
- **Team size:** ~4 core team (per Y Combinator); larger extended/contractor headcount reported
- **Products:** Rove Miles, Booking Portal, Rove Shopping browser extension, Transfer network
- **Notable:** Accepted into Y Combinator's Winter 2024 batch., Raised a reported $2M seed round from Y Combinator, General Catalyst and Soma Capital., Built a transfer network spanning 18+ airline and hotel loyalty programs, 140+ airlines and 200,000+ hotels.

## Products & services

- **Rove Miles** — A single transferable rewards currency earned across bookings and shopping, redeemable for flights and hotels or transferable to partner loyalty programs, mostly at a 1:1 ratio.
- **Booking Portal** — A hotel and flight booking site where users earn up to 25x miles per dollar on non-refundable hotel stays (posting instantly) and 1x-10x on flights, including on taxes and fees.
- **Rove Shopping browser extension** — A Chrome extension that earns Rove Miles on everyday online purchases through affiliate partnerships with thousands of merchants.
- **Transfer network** — The ability to move Rove Miles into airline and hotel loyalty programs across all three major alliances for premium-cabin and award redemptions.

## Achievements

- Accepted into Y Combinator's Winter 2024 batch.
- Raised a reported $2M seed round from Y Combinator, General Catalyst and Soma Capital.
- Built a transfer network spanning 18+ airline and hotel loyalty programs, 140+ airlines and 200,000+ hotels.
- Featured by TechCrunch, The Wall Street Journal, Forbes and The Points Guy.
- Positioned as one of the first credit-card-free transferable miles currencies in the U.S.

## Latest updates

- **2024-01** — Rove joins Y Combinator's Winter 2024 batch.
- **2025-05** — Launches publicly and closes a reported $2M seed round; TechCrunch covers the credit-card-free miles model.
- **2025-05** — Debuts with a dozen transfer partners; The Points Guy publishes a launch guide.
- **2026-01** — Transfer network expands past 18 partners, adding Frontier as a reported 19th partner.

## Links

- Website: https://rove.com
- LinkedIn: https://www.linkedin.com/company/rovecard/
- Twitter/X: https://twitter.com/rovecard

---

Profile page: https://yespress.io/rove
Published by YesPress — https://yespress.io
Last updated: 2026-07-03
