# Route

> Route helps ecommerce merchants manage what happens after checkout: package protection, visual tracking, claims resolution, returns, exchanges and repeat-purchase incentives. Its standard platform is funded by shoppers who opt into paid coverage, with custom commercial options for merchants.

- **Founded:** 2019
- **Headquarters:** Lehi, United States
- **Founders:** Evan Walker (Co-founder and executive chairman; former CEO), Mike Moreno (Co-founder)
- **Products:** Route Protect, Route Track, Route Returns, Cash Back, Returns Coverage
- **Notable:** Reported 175 million tracked packages and 12,000+ brand partners at the January 2022 financing., Current website reports 1.4 billion tracked packages and $20 billion protected gross merchandise value; these are cumulative company figures., Solo Stove case study reports 92% less claim-handling time and 91% less time to reimburse.

## Products & services

- **Route Protect** — Optional checkout package protection for eligible loss, theft and damage, with claims resolution and fraud screening. Coverage is subject to policy conditions.
- **Route Track** — Branded visual tracking, app tracking, email and SMS updates, and personalized product recommendations; Route advertises 1,100 carrier integrations.
- **Route Returns** — Exchange-first returns software, condition verification, routing, analytics and in-store returns. Expanded through the Frate Returns acquisition.
- **Cash Back** — Protection-linked incentive providing a discount on the shopper’s next purchase.
- **Returns Coverage** — Optional checkout coverage for return costs such as shipping and restocking, according to the configured program.

## Achievements

- Reported 175 million tracked packages and 12,000+ brand partners at the January 2022 financing.
- Current website reports 1.4 billion tracked packages and $20 billion protected gross merchandise value; these are cumulative company figures.
- Solo Stove case study reports 92% less claim-handling time and 91% less time to reimburse.
- Honeylove case study reports 20% fewer returns-related support tickets.

## Latest updates

- **2026-04** — Appointed Arman Panjwani CFO and Alexandria Orr VP of Enterprise Revenue, following the Frate acquisition.
- **2026-01** — Acquired Frate Returns on January 12; transaction price was not disclosed in the announcement.
- **2025-07** — Eric Kobe became CEO effective July 14; Michael Yamartino continued on the board.

## Links

- Website: https://route.com
- LinkedIn: https://www.linkedin.com/company/route-app/
- Twitter/X: https://twitter.com/route
- Instagram: https://www.instagram.com/route/
- Facebook: https://facebook.com/gorouteapp/

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Profile page: https://yespress.io/route
Published by YesPress — https://yespress.io
Last updated: 2026-10-06