# Roman Beloded

> Roman Beloded is a General Partner at Yellow Rocks!, a San Francisco-based early-stage venture capital firm investing in fintech, edtech, gaming, AI, and web3 globally. A serial IT entrepreneur with 20+ years of experience, he co-founded e-Legion, one of the world's top mobile app development companies, and FitStars.ru, a fitness video platform with 1.8M YouTube subscribers. His investment thesis centers on backing globally ambitious founders from underserved markets at the pre-seed and seed stages.

- **Role:** General Partner at Yellow Rocks!
- **Organizations:** Yellow Rocks!, e-Legion, FitStars.ru, MBLT.ru, DZ Systems
- **Nationality:** Russian/American
- **Education:** Degree in Computer Science / IT (inferred), Donetsk National University
- **Known for:** Co-founded e-Legion, ranked among world's top mobile app development companies by Clutch, having built 120+ apps for clients including Microsoft, IKEA, BMW, Sberbank, and Alfa-Bank, Co-founded FitStars.ru which grew to 1.8 million YouTube subscribers, Co-founded MBLT.ru and MBLTDev.ru international developer conferences

## Career timeline

- **2001-2006** — Studied at Donetsk National University
- **~2007-2010** — Early career as developer and CTO at various organizations including New Business Logic and Finport Technologies Inc
- **~2010** — Co-founded e-Legion, a mobile app development company based in St. Petersburg, Russia
- **~2013** — e-Legion becomes recognized as one of the world's top mobile development companies by Clutch, with 100+ IT professionals and 120+ apps
- **~2015** — Co-founded MBLT.ru and MBLTDev.ru, major annual tech conferences for mobile developers and business professionals
- **~2017** — Co-founded FitStars.ru, a fitness video service for home training; also began angel investing in AI-focused startups
- **~2019** — Angel investment in DoDoBrands.io; began building the Yellow Rocks! investment portfolio
- **2021** — Yellow Rocks! formally established as a venture capital firm, with offices in San Francisco and Lisbon
- **2023-2024** — Portfolio grows to 25+ companies; led seed investments in NimbusWeb and other AI-first companies
- **2025** — Yellow Rocks! leads $3M Seed round in Social Links AI; portfolio reaches 29 companies; co-invests in Global Work AI and Stayf

## Achievements

- Co-founded e-Legion, ranked among world's top mobile app development companies by Clutch, having built 120+ apps for clients including Microsoft, IKEA, BMW, Sberbank, and Alfa-Bank
- Co-founded FitStars.ru which grew to 1.8 million YouTube subscribers
- Co-founded MBLT.ru and MBLTDev.ru international developer conferences
- Built Yellow Rocks! VC portfolio to 29 companies across 4 continents as General Partner
- Led Yellow Rocks! $3M Seed round in Social Links AI in November 2025
- Pioneered Pre-Seed to Succeed (P2S) program offering guaranteed 50% follow-on investment for early portfolio companies
- Invested in AI since 2017, ahead of the mainstream generative AI wave

## Latest updates

- **2025-11** — Yellow Rocks! led a $3M Seed round in Social Links, an AI-powered OSINT and digital risk protection platform
- **2025-11** — Co-invested in Global Work AI's €2M round alongside AltaIR Capital, I2BF Global Ventures, Smart Partnership Capital, and TMT Investments
- **2024-08** — Co-invested in NimbusWeb's Seed round for AI-powered collaboration platform
- **2024** — Yellow Rocks! portfolio reaches 29 companies with 5 new investments in the last 12 months

## Links

- Website: https://yellowrocks.vc
- LinkedIn: http://www.linkedin.com/in/roman-beloded-2622514
- Twitter/X: https://twitter.com/YellowRocksVC
- Facebook: https://www.facebook.com/roman.beloded

---

Profile page: https://yespress.io/roman-beloded
Published by YesPress — https://yespress.io
Last updated: 2026-05-17