# Rocket Travel by Agoda

> Rocket Travel by Agoda is Agoda’s strategic partnerships arm within Booking Holdings. It builds branded travel booking experiences, integrates loyalty currencies, supplies accommodation inventory through APIs, supports wholesale distribution, and offers affiliate and advertising services for banks, airlines, retailers and travel businesses.

- **Founded:** 2012
- **Headquarters:** Chicago, United States
- **Founders:** Jay Hoffmann (Co-founder and founding CEO), Bjorn Larsen (Co-founder), Kris Helenek (Co-founder)
- **Products:** Rocketmiles, White Label Travel Booking Platform, B2B Accommodation API, Affiliate solutions, Agoda Supply Network
- **Notable:** Raised USD 8.5 million across publicly reported 2013 and 2014 rounds., Acquired by the Priceline Group in 2015., Unified Rocket Travel and Agoda B2B strategic partnership services in 2022.

## Products & services

- **Rocketmiles** — Consumer hotel booking service that awards points, miles or other rewards through more than 60 partner brands.
- **White Label Travel Booking Platform** — Partner-branded booking experiences with configurable loyalty earning, redemption, pricing, marketing and customer support.
- **B2B Accommodation API** — Access to accommodation inventory for partners operating their own booking interfaces; current product page advertises 1.4 million-plus properties.
- **Affiliate solutions** — Referrals to Agoda booking experiences with commissions or co-funded customer discounts.
- **Agoda Supply Network** — API distribution of supplier inventory across Agoda, Booking.com, Priceline and affiliate channels.
- **Chain Wholesale Distribution** — Wholesale distribution tools for hotel chains, including rate monitoring, compliance controls and targeted B2B campaigns.
- **Agoda Media Solutions** — Advertising and campaign services using Agoda travel intent data and advertising inventory.

## Achievements

- Raised USD 8.5 million across publicly reported 2013 and 2014 rounds.
- Acquired by the Priceline Group in 2015.
- Unified Rocket Travel and Agoda B2B strategic partnership services in 2022.
- Nectar case study reports bookings up 298% and partner commissions up 480% from 2020 to 2025; these are partner-specific company-reported results.
- ShopBack case study reports more than 12,000 orders in one day during the May 2025 regional Agoda campaign.
- Powered Bank of America’s enhanced Travel Center launched in July 2026.

## Latest updates

- **2026-07** — Bank of America announced its enhanced Travel Center powered by Rocket Travel by Agoda on July 28.
- **2026-06** — Rocket Travel’s news page announced Agoda accommodation booking within KakaoBank’s app.
- **2026-04** — Inaugural VANTAGE ’26 partner summit explored social, financial and AI interfaces as travel distribution channels.
- **2026-01** — Rocket Travel’s site published the Agoda and Mastercard travel redemption collaboration.

## Links

- Website: https://www.rockettravel.com
- LinkedIn: https://www.linkedin.com/company/rocket-travel-inc-/
- Twitter/X: https://twitter.com/rocketmiles
- Facebook: https://www.facebook.com/Rocketmiles

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Profile page: https://yespress.io/rocket-travel-by-agoda
Published by YesPress — https://yespress.io
Last updated: 2026-10-24