# Robby Knight

> Robby Knight is the co-founder and CEO of evermore (formerly Soda Health), a healthtech company that turns supplemental health benefits into a Smart Benefits platform connecting Medicare Advantage members, health plans, and retailers like CVS, Walgreens, and Kroger. A social worker by training who spent nearly eight years architecting consumer health at Walmart, Knight built the company on a simple frustration: people's first-order needs (food, OTC medicine, transportation) were being met through a patchwork of inefficient programs. evermore has raised roughly $100 million, including a $50M Series B led by General Catalyst in December 2024.

- **Role:** Co-Founder & CEO at evermore (formerly Soda Health)
- **Organizations:** evermore, Soda Health, Walmart
- **Nationality:** American
- **Education:** Bachelor of Social Work, University of Alabama, Master of Science, Management Information Systems, University of Alabama, MBA, University of Alabama, Master of Social Work, Columbia University
- **Known for:** Co-founded and leads evermore (formerly Soda Health), a Smart Benefits platform serving the Medicare Advantage market, Architected Walmart Health and founded Walmart's health insurance brokerage, Built Walmart's flex card business into a $2B revenue stream in three years

## Career timeline

- **~2014** — Joined Walmart, spending nearly eight years across consumer health
- **Walmart era** — Architected Walmart Health and founded Walmart's health insurance brokerage
- **Walmart era** — Built Walmart's flex card business into a $2B revenue stream within 3 years
- **2021** — Co-founded Soda Health in Bentonville, Arkansas
- **2024-12** — Closed $50M Series B led by General Catalyst, total raised ~$100M
- **2025-10** — Rebranded Soda Health to evermore, an outcomes company

## Achievements

- Co-founded and leads evermore (formerly Soda Health), a Smart Benefits platform serving the Medicare Advantage market
- Architected Walmart Health and founded Walmart's health insurance brokerage
- Built Walmart's flex card business into a $2B revenue stream in three years
- Raised approximately $100M in venture funding, including a $50M Series B led by General Catalyst
- Built retail benefits network spanning CVS, Walgreens, and Kroger

## Latest updates

- **2025-10** — Soda Health rebranded as evermore, an outcomes company, reflecting a mandate beyond benefits administration toward measurable outcomes.
- **2024-12** — Closed a $50M Series B led by General Catalyst with participation from Lightspeed, Define Ventures, and former Humana CEO Bruce Broussard.

## Links

- Website: https://evermoreoutcomes.com
- LinkedIn: https://www.linkedin.com/in/robbyknight
- Twitter/X: https://twitter.com/sodahealth

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Profile page: https://yespress.io/robby-knight
Published by YesPress — https://yespress.io
Last updated: 2026-06-08