# Ripple Analytics

> Ripple Analytics, formerly Videocites, uses AI-based video recognition to measure how sports and media content spreads across owned, earned and fan accounts, and offers rights management and anti-piracy services. Its customers include leagues, teams, broadcasters, brands and agencies.

- **Founded:** 2014
- **Headquarters:** New York, United States
- **Founders:** Eyal Arad (Co-founder and CEO), Aviad Louzon (Co-founder and VP Operations and Product), Michael Bronstein (Co-founder), Ze'ev Ganor (Co-founder and chairman)
- **Products:** Content Protection, MediaTrack, YouTube Monetization
- **Notable:** In a Premier League case study, tracked 24,000 uploads and 3.1 billion views over two weeks; just 8% of user-generated content included match footage., For the NHL 4 Nations tournament, counted 2.6 billion video views, 80% from non-owned sources., MXGP case study reported 1,650-plus active fan creators and a 50% increase in media value after strategy changes.

## Products & services

- **Content Protection** — AI detection, human review and takedown workflows for unauthorized live streams and video on demand.
- **MediaTrack** — Measurement of owned, earned and user-generated content; Lens maps a brand’s footprint and Landscape benchmarks peers and partners.
- **YouTube Monetization** — YouTube rights management, detection of missed uses, policy management and content claiming.

## Achievements

- In a Premier League case study, tracked 24,000 uploads and 3.1 billion views over two weeks; just 8% of user-generated content included match footage.
- For the NHL 4 Nations tournament, counted 2.6 billion video views, 80% from non-owned sources.
- MXGP case study reported 1,650-plus active fan creators and a 50% increase in media value after strategy changes.
- 2023 $10 million Series B included NBA Equity.

## Latest updates

- **2026-01** — Videocites rebranded as Ripple Analytics and announced expanded MediaTrack tools.
- **2026-01** — Sports Business Journal reported a multiyear renewal with the NBA and a follow-on investment from Velocity Capital.
- **2025** — Company case studies detailed results for MXGP and the NHL 4 Nations tournament.

## Links

- Website: https://www.rippleanalytics.com/
- LinkedIn: https://www.linkedin.com/company/rippleanalytics
- Facebook: https://facebook.com/people/Videocites/100076970970403/

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Profile page: https://yespress.io/ripple-analytics
Published by YesPress — https://yespress.io
Last updated: 2026-09-29