# Ricky Choi

> Ricky Choi is the co-founder and CEO of Outerspace, a brand-centric 3PL that runs picking, packing, kitting and shipping for direct-to-consumer companies out of a 200,000+ sq ft campus in northern New Jersey and additional coasts. Before Outerspace, he co-founded Nice Laundry, a Kickstarter-launched premium socks and underwear brand that set an opening-day backer record in fashion. He is a Wharton graduate who worked in venture capital and at LivingSocial before starting companies of his own.

- **Role:** CEO and Co-Founder at Outerspace
- **Organizations:** Outerspace, Nice Laundry, LivingSocial (former)
- **Nationality:** American
- **Education:** B.S. in Economics, concentration in Business Administration and Management, The Wharton School, University of Pennsylvania, St. Albans School (Washington, D.C.), Software development program, Dev Bootcamp
- **Known for:** Co-founded and scaled Nice Laundry, an early DTC socks and underwear brand., Set a Kickstarter record for the most opening-day backers in fashion., Raised roughly $40M total funding for Outerspace, including a $30M Series B in 2022.

## Career timeline

- **pre-2013** — Worked in venture capital and at LivingSocial, where he ran social media.
- **2013** — Co-founded Nice Laundry; the launch Kickstarter set a record for most opening-day backers in fashion, raising over $119,000.
- **2019** — Co-founded Outerspace, a brand-centric 3PL, and became CEO.
- **2022** — Outerspace closed a $30M Series B led by Prysm Capital, bringing total funding to roughly $40M.
- **2024** — Outerspace expanded U.S. footprint with bicoastal fulfillment operations.

## Achievements

- Co-founded and scaled Nice Laundry, an early DTC socks and underwear brand.
- Set a Kickstarter record for the most opening-day backers in fashion.
- Raised roughly $40M total funding for Outerspace, including a $30M Series B in 2022.
- Built out a 200,000+ sq ft fulfillment campus in northern New Jersey.
- Expanded Outerspace into bicoastal operations across New Jersey, Pennsylvania, and Arizona.

## Latest updates

- **2024-01** — Outerspace announced expansion of U.S. footprint with bicoastal fulfillment operations.
- **2024-07** — Choi featured in Retail Brew's Voices of Tomorrow series discussing standards and operations.

## Links

- Website: https://outerspace.com
- LinkedIn: https://www.linkedin.com/in/rickychoi11/
- Twitter/X: https://twitter.com/OuterspaceOps

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Profile page: https://yespress.io/ricky-choi
Published by YesPress — https://yespress.io
Last updated: 2026-07-08