# Ric Militi

> Ric Militi is a San Diego-based advertising executive, creative director and founder whose career runs from entertainment-industry logistics and Los Angeles agency work to casino loyalty marketing and InnoVision Marketing Group. He founded InnoVision in 2012 around an all-in-house service model branded the Anti-Agency, later adding production, digital, public relations, Spanish-language marketing and talent capabilities. The agency appeared at No. 4,329 on the 2025 Inc. 5000, while Militi has increasingly turned his internal leadership lessons into public-facing educational content.

- **Role:** CEO and Executive Creative Director at InnoVision Marketing Group
- **Organizations:** InnoVision Marketing Group, Verily Storyworks, National Native American Human Resources Association, Second Serve, Valley View Casino & Hotel, The Ad Group, RMO, Y2K Communications, Eisaman, Johns & Laws Advertising, Galpin Studio Rentals
- **Education:** Taft High School, University of California, Los Angeles
- **Known for:** Built InnoVision Marketing Group into a multidisciplinary agency with national and international reach., Named a 2022 San Diego Business Journal CEO of the Year winner., Recognized as a San Diego Business Journal Leader of Influence in Advertising, PR & Marketing in 2023 and 2026.

## Career timeline

- **Early career** — Conceptualized and launched Galpin Studio Rentals, a transportation business serving entertainment productions.
- **1990** — Opened The Ad Group, an entertainment-focused Los Angeles advertising agency.
- **1994** — The Ad Group was acquired by Eisaman, Johns & Laws Advertising; Militi joined the national agency as an executive vice president.
- **Later career** — Served as president of Y2K Communications and RMO, working across radio promotions, events, branding and destination marketing.
- **Before 2012** — Worked as vice president of marketing for Valley View Casino & Hotel after consulting for the organization, building an in-house team and developing consumer-analytics and loyalty-marketing experience.
- **2012** — Founded InnoVision Marketing Group in San Diego and introduced its all-in-house Anti-Agency model.
- **2015-2022** — Expanded InnoVision through film production, digital marketing, public relations and Spanish-language marketing divisions.
- **2022** — Named one of the San Diego Business Journal's CEO of the Year winners.
- **2025** — InnoVision ranked No. 4,329 on the Inc. 5000 list of fastest-growing private companies.
- **2026** — Joined the Verily Storyworks advisory board and launched The Fundamentals of Success as a free public professional-development series.

## Achievements

- Built InnoVision Marketing Group into a multidisciplinary agency with national and international reach.
- Named a 2022 San Diego Business Journal CEO of the Year winner.
- Recognized as a San Diego Business Journal Leader of Influence in Advertising, PR & Marketing in 2023 and 2026.
- Led InnoVision to a No. 4,329 ranking on the 2025 Inc. 5000.
- Developed the all-in-house Anti-Agency operating model and expanded it across production, digital, public relations, Spanish-language marketing and talent services.
- Reported a roughly 30 percent reduction in web-development ticket-closing time after the team adopted AI-assisted bug identification and repair.

## Latest updates

- **2026-08** — Inc. published a profile of Militi's approach to employee ownership, division-building and company culture.
- **2026-05** — Launched The Fundamentals of Success, converting long-running internal leadership sessions into free short-form professional-development content.
- **2026-03** — Joined the advisory board of Verily Storyworks, bringing marketing and entertainment-industry experience to the true-story studio.
- **2026-01** — Recognized in the San Diego Business Journal's 2026 Leaders of Influence in Advertising, PR & Marketing list.
- **2025-08** — InnoVision Marketing Group appeared at No. 4,329 on the 2025 Inc. 5000.

## Links

- Website: https://innovisionmarketinggroup.com
- LinkedIn: https://www.linkedin.com/in/ricmiliti
- YouTube: https://www.youtube.com/watch?v=fyv7d8ooQlA
- Facebook: https://www.facebook.com/InnoVisionMarketingGroup

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Profile page: https://yespress.io/ric-militi
Published by YesPress — https://yespress.io
Last updated: 2026-09-22