# RepRally

> RepRally connects consumer brands, local sales representatives and retailers through wholesale ordering software, payments and sales tools. Its model combines personal store visits with direct brand fulfillment, commission earnings and store-level market intelligence. It also offers wholesale office supplies and snacks.

- **Founded:** 2022
- **Headquarters:** New York, United States
- **Founders:** Justin Donovan (CEO and Co-Founder), Daryn Lam (Co-Founder)
- **Products:** Wholesale marketplace and Store Portal, Sales representative app, Brand Portal, Britney AI, Outpost Program
- **Notable:** Company advertises over 10,000 customers and over 1,000 sales reps nationwide., Raised a Greylock-led Series A recorded in September 2024., Built Bar case study reports 247% monthly sales growth, 283% monthly order growth and an 80% Texas reorder rate; measurement period and methodology are not disclosed.

## Products & services

- **Wholesale marketplace and Store Portal** — Brand catalog, wholesale ordering, order tracking, credits and sales-rep contact for retailers.
- **Sales representative app** — Mobile product ordering, store discovery, training resources and sales and commission tracking.
- **Brand Portal** — Company-announced market intelligence with financial reporting, geographic drill-downs and store-level shelf visibility.
- **Britney AI** — Company-announced retail sales assistant using store photos, questions and sales data to suggest products and pitches.
- **Outpost Program** — Contracted field sales, merchandising, sampling, photo verification and reporting by designated market area.
- **RepRally for Offices** — Wholesale snacks, beverages and supplies for offices nationwide.

## Achievements

- Company advertises over 10,000 customers and over 1,000 sales reps nationwide.
- Raised a Greylock-led Series A recorded in September 2024.
- Built Bar case study reports 247% monthly sales growth, 283% monthly order growth and an 80% Texas reorder rate; measurement period and methodology are not disclosed.
- Company announced coverage across 48 states and more than 250 metro cities on LinkedIn.

## Latest updates

- **2026-03** — Brand Terms updated with marketplace fees, fulfillment responsibilities and product guarantee conditions.
- **2026-04** — Outpost Program Master Services Agreement dated April 15 covers field deployment, merchandising, photo verification and reporting.
- **2026-07** — iOS version 1.54.0 released July 10 with bug fixes and improvements.
- **—** — Company LinkedIn posts available at research time announce Britney AI, Brand Portal and coverage across 48 states and 250+ metro cities; exact publication dates were not verified.

## Links

- Website: https://www.reprally.com/
- LinkedIn: https://www.linkedin.com/company/reprally/
- Instagram: https://www.instagram.com/reprallyapp/

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Profile page: https://yespress.io/reprally
Published by YesPress — https://yespress.io
Last updated: 2026-10-03