# Relevance International

> Relevance International is an independent, woman-owned communications and marketing agency founded in New York by Suzanne Rosnowski in 2012. It grew from a real-estate-focused PR specialist into a global firm spanning public relations, digital strategy, paid media, crisis counsel, events, brand partnerships, and AI-search visibility, with offices in New York, London, Los Angeles, and Dubai. Its calling card is the ability to make complex luxury, hospitality, and built-environment projects legible to international audiences - then connect press, digital distribution, and live experience around one narrative.

- **Founded:** 2012
- **Headquarters:** New York, United States
- **Founders:** Suzanne Rosnowski (Founder, CEO and owner)
- **Products:** Public Relations, R.I.S.E., The 360 Suite, Digital Strategy and Paid Media, Reputation and Crisis Management
- **Notable:** The Ellinikon campaign reported 169 articles, $10 million in PR value, 600 million digital impressions, 26 million engagements, and coverage reaching 23% of the global population; the agency says it contributed to available luxury units selling out before groundbreaking., The Wayne Enterprises Experience reported approximately 350 pieces of organic coverage, a potential audience of more than 25 billion, and 15,000 site visitors in one month., The La Liste work generated 176 press placements and more than 1.2 billion impressions across three campaigns, leading to an ongoing international press-office appointment.

## Products & services

- **Public Relations** — Customized messaging, media relations, campaign planning, thought leadership, and press programs ranging from hyper-local outreach to international launches.
- **R.I.S.E.** — A proprietary Research, Insights, Strategy, and Execution process used to audit brands, position them against competitors, and build a common message across channels.
- **The 360 Suite** — An integrated offer spanning PR, digital, brand development, content, events, partnerships, and the agency's affiliate network.
- **Digital Strategy and Paid Media** — SEO, website development, organic social, content, analytics, paid search, paid social, programmatic, television, print, and out-of-home planning and activation.
- **Reputation and Crisis Management** — Preparedness, messaging, procedures, stakeholder response, and counsel intended to protect reputation and business continuity.
- **Experiential and Events** — Live activations, retail experiences, unveilings, red carpets, grand openings, and brand partnerships from concept through execution.
- **AI Amplification Optimization** — A generative-engine-optimization service intended to improve brand visibility and authority in AI-driven search and discovery alongside PR and digital media programs.

## Achievements

- The Ellinikon campaign reported 169 articles, $10 million in PR value, 600 million digital impressions, 26 million engagements, and coverage reaching 23% of the global population; the agency says it contributed to available luxury units selling out before groundbreaking.
- The Wayne Enterprises Experience reported approximately 350 pieces of organic coverage, a potential audience of more than 25 billion, and 15,000 site visitors in one month.
- The La Liste work generated 176 press placements and more than 1.2 billion impressions across three campaigns, leading to an ongoing international press-office appointment.
- Named repeatedly to The PR Net 100, including the 2021, 2022, 2023, 2024, and 2026 editions.
- Recipient of PR Daily Ragan agency and campaign honors, Stevie Gold and Silver public-affairs awards, and Bulldog awards; finalist in PRWeek's Best Global Event category.
- Founder Suzanne Rosnowski was named a PRNEWS Top Woman in PR in the Business Entrepreneurs category in 2025.

## Latest updates

- **2026-03** — Published its view that earned media now feeds generative-engine optimization, SEO authority, and paid-media efficiency as one visibility system.
- **2026-01** — Outlined takeaways from an AI Marketing Strategy Summit, emphasizing external citations, customer intent, human judgment, and trust in AI-driven discovery.
- **2025-11** — Announced Related California and its 700 Broadway development in Santa Monica as a new client.
- **2025-06** — Suzanne Rosnowski received a PRNEWS Top Women in PR award in the Business Entrepreneurs category.
- **2025-04** — Opened a Dubai office led by Hannah Burden, adding an on-the-ground Middle East hub to New York, London, and Los Angeles.
- **2024-08** — Reported that its La Liste campaigns exceeded expectations and converted a limited project brief into an international press-office-of-record relationship.

## Links

- Website: https://relevanceinternational.com
- LinkedIn: https://www.linkedin.com/company/relevance-international
- Twitter/X: https://twitter.com/relevanceIntl
- Instagram: https://www.instagram.com/relevanceinternational/
- Facebook: https://www.facebook.com/RelevanceInternational/

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Profile page: https://yespress.io/relevance-international
Published by YesPress — https://yespress.io
Last updated: 2026-09-20