# Redbrick

> Redbrick is a privately held Victoria, British Columbia, operator that builds, buys, and scales software and media businesses for digital entrepreneurs. Its portfolio spans video creation, email automation, landing pages, newsletter advertising, browser software, content discovery, and business media, while a central shared-services team supplies finance, people operations, marketing, design, and strategic leadership.

- **Founded:** 2011
- **Headquarters:** Victoria, Canada
- **Founders:** Tobyn Sowden (Founder and CEO)
- **Team size:** More than 200 people across the portfolio; LinkedIn lists 201-500 employees.
- **Products:** Shared Services, Shift, Leadpages, Delivra, Animoto
- **Notable:** Reached more than $100 million in annualized revenue and nearly 200 team members after the Animoto acquisition in 2023., Became a Certified B Corporation in May 2024., Named one of Canada's Top Small and Medium Employers for seven consecutive years as of 2026.

## Products & services

- **Shared Services** — Central finance, people and culture, marketing, design, creative, UI, business development, and strategic leadership for portfolio companies.
- **Shift** — A customizable desktop browser and workspace that lets users arrange accounts, apps, and web workflows in a user-defined interface.
- **Leadpages** — A no-code landing-page, website, lead-generation, and conversion platform acquired by Redbrick.
- **Delivra** — Email, SMS, and marketing-automation software with segmentation, campaign design, analytics, and lead-management tools.
- **Animoto** — Cloud video-creation software that turns photos, screen recordings, and clips into branded videos with drag-and-drop and AI-assisted tools.
- **Duplex** — White-label syndicated content-discovery portals for browsers, internet service providers, apps, and digital service providers.
- **Paved** — A newsletter advertising marketplace connecting brands with publishers and a reported reach of 253 million subscribers across more than 3,000 publishers at acquisition.
- **Quartz and The Inventory** — Business news and consumer product media properties acquired from G/O Media for an undisclosed price.

## Achievements

- Reached more than $100 million in annualized revenue and nearly 200 team members after the Animoto acquisition in 2023.
- Became a Certified B Corporation in May 2024.
- Named one of Canada's Top Small and Medium Employers for seven consecutive years as of 2026.
- Tobyn Sowden won the EY Entrepreneur Of The Year 2024 Pacific Overall Award.
- Redbrick reported a 125% year-over-year increase in Delivra revenue from new leads during the first year after acquisition.
- Completed five major acquisitions: Leadpages, Delivra, Animoto, Paved, and Quartz Media.
- Assembly, launched inside Redbrick in 2015, was acquired by St. Joseph Communications in 2022.

## Latest updates

- **2025-03** — Acquired newsletter advertising platform Paved.
- **2025-04** — Acquired Quartz and The Inventory from G/O Media for an undisclosed price.
- **2025-07** — Shift launched a rebuilt, highly customizable browser with drag-and-drop layout controls.
- **2026-04** — Marked a seventh consecutive year among Canada's Top Small and Medium Employers and was also recognized among BC's Top Employers.
- **2026-06** — Celebrated its 15th anniversary and announced a preliminary proposal, with Aryze Developments, for the Westholme hotel in downtown Victoria.

## Links

- Website: https://www.rdbrck.com/
- LinkedIn: https://www.linkedin.com/company/rdbrck
- Twitter/X: https://twitter.com/rdbrck
- GitHub: https://github.com/rdbrck
- Instagram: https://www.instagram.com/rdbrck/
- Facebook: https://www.facebook.com/rdbrck/

---

Profile page: https://yespress.io/redbrick
Published by YesPress — https://yespress.io
Last updated: 2026-08-24