# Red Rabbit

> Red Rabbit is the largest Black-owned K-12 school food management company in the United States. Founded in 2005 by former Wall Street trader and MIT graduate Rhys Powell, the company runs full-service cafeteria programs that cook made-from-scratch, culturally relevant meals for students in New York, New Jersey and Pennsylvania - treating good, diverse food for children as an act of social justice.

- **Founded:** 2005
- **Headquarters:** New York, United States
- **Founders:** Rhys Powell (Founder & CEO)
- **Team size:** ~95 employees
- **Products:** Full-Service Cafeteria Management, From-Scratch Meal Programs, Hands-On Educational Food Labs, Catering & Cultural Food Celebrations
- **Notable:** Largest Black-owned K-12 school food management company in the United States, Serves over 5.5 million made-from-scratch meals per year, Expanded from NYC into Philadelphia and southern New Jersey markets

## Products & services

- **Full-Service Cafeteria Management** — End-to-end management of K-12 school cafeterias, from ingredient sourcing to serving, staffed by professionally trained chefs.
- **From-Scratch Meal Programs** — Nutritious breakfasts and lunches cooked fresh daily for urban public and charter schools, kept culturally relevant and low-cost (historically under $3 per meal).
- **Hands-On Educational Food Labs** — Programming that helps students explore, learn about and build healthy relationships with food.
- **Catering & Cultural Food Celebrations** — Catering and culturally inclusive menus that honor historically overlooked cuisines.

## Achievements

- Largest Black-owned K-12 school food management company in the United States
- Serves over 5.5 million made-from-scratch meals per year
- Expanded from NYC into Philadelphia and southern New Jersey markets
- Grew from a solo founder serving 80 kids to ~95 employees and 150+ schools
- Founder Rhys Powell recognized as a social impact leader by Authority Magazine, Forbes and Inc.

## Latest updates

- **2024-04** — Founder Rhys Powell featured in Authority Magazine's Social Impact Heroes series.
- **2021-06** — Expanded operations into Philadelphia and southern New Jersey markets.

## Links

- Website: https://myredrabbit.com
- LinkedIn: http://www.linkedin.com/company/myredrabbit
- Twitter/X: https://twitter.com/MyRedRabbit
- Instagram: https://www.instagram.com/myredrabbit/
- Facebook: https://www.facebook.com/RedRabbitNY/

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Profile page: https://yespress.io/red-rabbit-llc
Published by YesPress — https://yespress.io
Last updated: 2026-07-03
