# Reacher

> Reacher is an AI-powered platform that automates creator marketing for TikTok Shop, Instagram, and YouTube - turning the chaos of influencer outreach, sample logistics, and affiliate tracking into a single workflow. Founded in 2024 by Jerry Qian and Bora Mutluoglu, the YC S25 startup serves brands like Under Armour, Hanes, and Logitech, claiming 1,000+ brands and 3.4M+ indexed creators.

- **Founded:** 2024
- **Headquarters:** San Francisco, United States
- **Founders:** Jerry Qian (Co-Founder & CEO), Bora Mutluoglu (Co-Founder)
- **Team size:** 10-23
- **Products:** AI Creator Discovery, Automated Outreach, Social Intelligence, Creator CRM, Campaigns
- **Notable:** Y Combinator Summer 2025 batch, Gold ranking on the TikTok Shop App Store - one of only two apps to earn it, 1,000+ brand customers

## Products & services

- **AI Creator Discovery** — Describe an ideal creator and the AI matches across 3.4M+ indexed profiles by content, demographics, and performance.
- **Automated Outreach** — Bulk DMs, collaboration invites, email sequences, and sample requests sent at scale.
- **Social Intelligence** — Tracks top-performing brands and creators across TikTok Shop in real time.
- **Creator CRM** — Centralized tracking of creator status, messages, samples, and attributable GMV.
- **Campaigns** — Run retainers, contests, and creator challenges with reward structures.
- **Sample Management** — Unified queue for approvals, shipping, and follow-through.
- **Reacher API & MCP** — End-to-end API that runs TikTok Shop programmatically - anything in the portal, via code.

## Achievements

- Y Combinator Summer 2025 batch
- Gold ranking on the TikTok Shop App Store - one of only two apps to earn it
- 1,000+ brand customers
- Reached 7-figure ARR before seed close
- Indexed 3.4M+ creators across TikTok, Instagram, and YouTube

## Latest updates

- **2025-08** — Closed seed round around YC S25 batch participation.
- **2025** — Launched API + MCP solution that runs TikTok Shop end-to-end programmatically.
- **2025** — Earned Gold ranking on the TikTok Shop App Store.

## Links

- Website: https://reacherapp.com
- LinkedIn: https://www.linkedin.com/company/reacherapp
- Twitter/X: https://x.com/ReacherApp
- Facebook: https://facebook.com/reacherapp

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Profile page: https://yespress.io/reacher
Published by YesPress — https://yespress.io
Last updated: 2026-06-28