# Ray Harrison

> Ray Harrison is a Texas-based retail executive and operator who serves as Yesway's Chief Marketing and Merchandising Officer. His career began in store leadership and advanced through more than two decades at Brookshire Grocery Company, six years at Cal's Convenience, and into Yesway's senior leadership team. His remit spans marketing, merchandising, procurement, loyalty, private brands, foodservice, vendor partnerships, and data-informed decision-making across the Yesway and Allsup's convenience-store network.

- **Role:** Chief Marketing and Merchandising Officer at Yesway
- **Organizations:** Yesway, Cal's Convenience, Brookshire Grocery Company, Promotions Optimization Institute, Category Management Association, Food Marketing Institute, Topco Private Brands Council, Informa/CSP Operator Advisory Council
- **Education:** Bachelor of Business Management, LeTourneau University
- **Known for:** Named Category Manager of the Year by PepsiCo., Earned Certified Professional Strategic Advisor status from the Category Management Association., Designed and launched a digital loyalty program at Cal's Convenience.

## Career timeline

- **c. 1990s-2018** — Spent more than two decades at Brookshire Grocery Company, beginning in store leadership and advancing to executive roles including Vice President of Category Management, Merchandising and Shopper Marketing.
- **2018-2024** — Held senior marketing and merchandising roles at Cal's Convenience, ultimately serving as Chief Marketing Officer and leading marketing, merchandising, category management, loyalty and communications for more than 500 retail locations.
- **2025-present** — Joined Yesway as Chief Marketing and Merchandising Officer, directing marketing, merchandising and procurement and managing vendor relationships.

## Achievements

- Named Category Manager of the Year by PepsiCo.
- Earned Certified Professional Strategic Advisor status from the Category Management Association.
- Designed and launched a digital loyalty program at Cal's Convenience.
- Advanced from store leadership to vice president during a career of more than two decades at Brookshire Grocery Company.
- Led marketing, merchandising, category management, loyalty programs and communications for more than 500 Cal's Convenience retail locations.
- Served on industry councils including the Food Marketing Institute and Topco Private Brands Council, and on the Promotions Optimization Institute advisory board.

## Latest updates

- **2026-04** — Yesway became publicly traded on Nasdaq under the ticker YSWY; Harrison shared the milestone on LinkedIn.
- **2025-12** — Harrison welcomed Chuck Sanders as Yesway's Vice President of Merchandising, a role reporting to Harrison and responsible for the company's merchandising organization.
- **2025-09** — Harrison joined Yesway's senior leadership team as Chief Marketing and Merchandising Officer.

## Links

- Website: https://yesway.com
- LinkedIn: https://www.linkedin.com/in/ray-harrison

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Profile page: https://yespress.io/ray-harrison
Published by YesPress — https://yespress.io
Last updated: 2026-08-12