# Rally UXR

> Rally UXR is a New York-based user research CRM that helps enterprise product and research teams talk to their users at scale. It replaces spreadsheets and disconnected tools by unifying participant management, recruitment, scheduling, incentives and governance in a single platform, letting teams run more research safely and in compliance. Founded in 2021 by Oren Friedman and Alec Robins, Rally is a Y Combinator (W22) company that raised an $11M Series A in June 2025 and has supported research with more than 10 million users across customers like Sonos, Adobe, GitLab, MongoDB and Webflow.

- **Founded:** 2021
- **Headquarters:** New York, New York, United States
- **Founders:** Oren Friedman (Co-Founder & CEO), Alec Robins (Co-Founder & CTO)
- **Team size:** ~54 employees (2026); ~30 at Series A
- **Products:** Participant CRM, Recruitment, Scheduling, Incentives, Governance
- **Notable:** Raised $11M Series A led by Canapi Ventures (June 2025); nearly $20M raised to date., Supported research with more than 10 million users across enterprise customers., Rated 4.8/5 on G2 and cited as a preferred option for Research Operations teams.

## Products & services

- **Participant CRM** — A living database of a company's own users and external participants, built by uploading lists, collecting sign-ups and syncing with the corporate CRM.
- **Recruitment** — Find, screen and qualify research participants with screeners and external recruitment integrations.
- **Scheduling** — Automated outreach and scheduling that lets teams book interviews with users in minutes.
- **Incentives** — Global incentive payouts with thousands of redemption options via partners like Tremendous.
- **Governance** — Consent baked into workflows, cool-down periods, contact-status tracking and participant protection for compliant research at scale.
- **Observer Rooms** — Let stakeholders watch live user research sessions.
- **Rally for Teams** — Enterprise workspaces enabling self-serve research across an organization while ReOps keeps control.
- **Data warehouse & CRM integrations** — Deep integrations with Salesforce, Snowflake and BigQuery to build panels and report on research activity.
- **Rally MCP** — Model Context Protocol interface to run and orchestrate research from one place, extending Rally with AI and automation.

## Achievements

- Raised $11M Series A led by Canapi Ventures (June 2025); nearly $20M raised to date.
- Supported research with more than 10 million users across enterprise customers.
- Rated 4.8/5 on G2 and cited as a preferred option for Research Operations teams.
- Y Combinator Winter 2022 batch company.
- Helped ezCater reduce study setup time by roughly 30%.

## Latest updates

- **2025-06** — Raised $11M Series A led by Canapi Ventures to fund product innovation, enterprise scaling, and AI/automation for user research.
- **2025** — Launched Rally MCP to run and orchestrate research from one place with AI and automation.
- **2024** — Shipped Rally for Teams, Observer Rooms, Focus Groups, and data warehouse integrations with BigQuery, Snowflake and Salesforce.

## Links

- Website: https://rallyuxr.com
- LinkedIn: https://www.linkedin.com/company/rallyuxr
- Twitter/X: https://twitter.com/rallyuxr

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Profile page: https://yespress.io/rally
Published by YesPress — https://yespress.io
Last updated: 2026-07-18