# Rakesh Soni

> Rakesh Soni is the founder and CEO of LoginRadius, a customer identity and access management company that grew from a social-login tool into an enterprise platform. An engineer educated at IIT Dhanbad and the University of Alberta, he is also an angel investor, nonprofit founder, poetry writer, and the author of The Power of Digital Identity.

- **Role:** Founder and CEO at LoginRadius
- **Organizations:** LoginRadius, ISM Angels, HopeBasket
- **From:** Thar Desert, India
- **Nationality:** Indian
- **Education:** Engineering degree, IIT (ISM) Dhanbad, Master of Science, University of Alberta
- **Known for:** Built LoginRadius from a social-login plugin into an enterprise customer identity and access management platform., Led fundraising of more than $20 million from investors including Microsoft’s M12, ForgePoint Capital, and Real Ventures., LoginRadius reports managing more than 1.17 billion digital identities across more than 500 brands.

## Career timeline

- **Before 2012** — Founded NyaConcepts and NyaWebs and worked as a project manager in the energy sector.
- **2011** — Encountered registration friction while building a web app; experiments with social login helped reveal the identity opportunity.
- **2012** — Founded LoginRadius in Canada with longtime friend Deepak Gupta.
- **2014** — LoginRadius secured a $1.3 million seed round and began expanding beyond plugins.
- **2015** — LoginRadius reported use across more than 100,000 websites.
- **2016** — The company moved its headquarters to Vancouver and launched a full identity management platform for B2B SaaS.
- **2017** — LoginRadius reported serving more than 650 million users and became profitable.
- **2018** — LoginRadius raised a $17 million Series A led by ForgePoint Capital and Microsoft’s M12.
- **2025** — Published The Power of Digital Identity through Lioncrest Publishing.

## Achievements

- Built LoginRadius from a social-login plugin into an enterprise customer identity and access management platform.
- Led fundraising of more than $20 million from investors including Microsoft’s M12, ForgePoint Capital, and Real Ventures.
- LoginRadius reports managing more than 1.17 billion digital identities across more than 500 brands.
- Authored The Power of Digital Identity, published in July 2025.
- Founded the angel investment group ISM Angels and the India-based nonprofit HopeBasket.
- Has published commentary in technology and business outlets including VentureBeat and WIRED.

## Latest updates

- **2026-01** — LoginRadius updated its interview with Soni about his founder journey, digital identity, AI, and his debut book.
- **2025-07** — Published The Power of Digital Identity through Lioncrest Publishing; LoginRadius reported it reached No. 1 in three Amazon categories.
- **2025-06** — Appeared with LoginRadius at Identiverse 2025 to discuss AI-powered identity for B2B and B2C use cases.

## Links

- Website: https://thewordisgrit.com
- LinkedIn: https://www.linkedin.com/in/oyesoni
- Twitter/X: https://twitter.com/OyeSoni
- Instagram: https://www.instagram.com/OyeSoni

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Profile page: https://yespress.io/rakesh-soni
Published by YesPress — https://yespress.io
Last updated: 2026-08-18