# Rachel Lea Fishman

> Rachel Lea Fishman is the New York-based co-founder and CEO of Arketa, a software platform for independent instructors and boutique fitness studios. A UCLA graduate and certified yoga instructor with studio-management experience, she co-founded the company with Josh Archer in 2020. Arketa participated in Y Combinator’s Summer 2020 batch and announced a $15 million Series A led by Inspired Capital in June 2025. In September 2026, the company announced its own New York studio, Powered, as a place to learn from daily operations and test improvements to its platform.

- **Role:** Co-Founder & CEO at Arketa
- **Organizations:** Arketa, Y Combinator, CorePower Yoga
- **Education:** University of California, Los Angeles
- **Known for:** Co-founded Arketa in 2020 and participated in Y Combinator Summer 2020., Recognized with Josh Archer on the Forbes 30 Under 30 Enterprise Technology list for 2024., Led Arketa as it announced a $15 million Series A in June 2025.

## Career timeline

- **Before 2020** — Worked in technology product management and taught and managed at yoga studios.
- **2020** — Co-founded Arketa with Josh Archer; company joined Y Combinator’s Summer 2020 batch.
- **2022** — Arketa announced $7.6 million in funding led by First Round Capital.
- **2023** — Spoke on a founder panel at Stripe Sessions about growth, hiring and customer relationships.
- **2024** — Fishman and Archer were recognized on the Forbes 30 Under 30 Enterprise Technology list.
- **2025** — Arketa announced a $15 million Series A led by Inspired Capital.
- **2026** — Arketa announced Powered, its own Lower Manhattan studio, with a September 12 planned opening.

## Achievements

- Co-founded Arketa in 2020 and participated in Y Combinator Summer 2020.
- Recognized with Josh Archer on the Forbes 30 Under 30 Enterprise Technology list for 2024.
- Led Arketa as it announced a $15 million Series A in June 2025.
- Arketa reported nearly $500 million in transactions processed as of June 2025.
- UCLA LinkedIn profile lists cum laude honors and a 3.8 GPA.

## Latest updates

- **2026-09** — Arketa announced Powered, a studio at 31 Bond Street in Lower Manhattan, with a planned September 12 opening and an explicit goal of informing platform development.
- **2025-10** — Appeared on the ReformerPilates.com industry podcast to discuss customer focus, studio metrics, AI and team culture.
- **2025-06** — Announced Arketa’s $15 million Series A led by Inspired Capital; Arketa reported nearly $500 million in processed transactions.

## Links

- LinkedIn: https://www.linkedin.com/in/rachelleafishman
- Instagram: https://www.instagram.com/rachelleafishman/

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Profile page: https://yespress.io/rachel-lea-fishman
Published by YesPress — https://yespress.io
Last updated: 2026-10-08
