# Quiet Light Communications

> Quiet Light Communications is an independent, full-service B2B marketing communications agency founded in 1999 and based in Rockford, Illinois. Its niche is the technical middle of the food economy - ingredients, equipment, foodservice, nutrition and related manufacturing - where it combines industry knowledge with branding, advertising, public relations, digital work, media, websites and video.

- **Founded:** 1999
- **Headquarters:** Rockford, United States
- **Founders:** Terry Schroff (Founder and CEO)
- **Products:** Strategic planning and research, Brand development and advertising, Digital marketing, Public relations and social media, Video storytelling
- **Notable:** American Egg Board reported that egg sales to schools increased 16% one year after Quiet Light's Eggy platform launched., Quiet Light says it retains clients nearly three times longer than the advertising-industry average., By 2018, Kansas State University described Quiet Light as one of the largest U.S. specialty agencies focused on B2B food and nutritional ingredients.

## Products & services

- **Strategic planning and research** — Market research, analytics, goal setting and integrated communications planning for food and allied industries.
- **Brand development and advertising** — Brand strategy, identity, messaging, sales support, photography, print, online advertising and direct mail.
- **Digital marketing** — Paid search, email, marketing automation, retargeting, lead scoring, campaign metrics and reporting.
- **Public relations and social media** — Media outreach, news releases, media kits, social strategy, content, SEO, listening and analytics.
- **Video storytelling** — Storyboarding, scripting, filming, editing and animation, including field and facility production.
- **Websites and apps** — Design, programming, hosting and SEO for digital properties.

## Achievements

- American Egg Board reported that egg sales to schools increased 16% one year after Quiet Light's Eggy platform launched.
- Quiet Light says it retains clients nearly three times longer than the advertising-industry average.
- By 2018, Kansas State University described Quiet Light as one of the largest U.S. specialty agencies focused on B2B food and nutritional ingredients.
- A 2024 Cannes Lions shortlist document credits Quiet Light Communications alongside Ajinomoto and Edelman New York on a shortlisted Social & Influencer entry.
- The agency has operated since 1999 and lists a current team of 20 employees on LinkedIn.

## Latest updates

- **2026-06** — Published an article arguing that AI-generated food-ingredient marketing still requires enough technical and regulatory fluency to withstand review by R&D and other expert buyers.
- **2026-05** — Published a first-person QLC Life essay about returning to meaningful agency work after more than 30 years in advertising and marketing.
- **2026-04** — Published Finding Clarity in the Noise, a piece about prioritization amid crowded channels and messages.
- **2024-07** — Published a guide to how agencies can improve a B2B food brand's market presence.
- **2023-10** — Hired food-industry media veteran Bonny McColl as Business Development Director.

## Links

- Website: https://quietlightcom.com
- LinkedIn: https://www.linkedin.com/company/quietlightcom
- Instagram: https://www.instagram.com/quietlightcom
- Facebook: https://www.facebook.com/quietlightcom/

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Profile page: https://yespress.io/quiet-light-communications
Published by YesPress — https://yespress.io
Last updated: 2026-09-21