# Publicity For Good

> Publicity For Good is a Nashville-based, remote-first communications agency founded by Heather Holmes in 2016. It packages earned media, podcast and speaking bookings, social media, influencer management, awards, crisis communications, and AI-era reputation work for purpose-driven consumer brands, nonprofits, professional-services firms, and founders.

- **Founded:** 2016
- **Headquarters:** Nashville, United States
- **Founders:** Heather Holmes (Founder and CEO)
- **Products:** Public relations and media outreach, Podcast tours and speaking placements, Social media management, Influencer management, Awards management
- **Notable:** Publicity For Good says it has generated more than 35,000 media opportunities, 13,000 live media publications, 400 podcast episodes, 300 influencer posts, and 4,000 published articles for 500+ clients., Won a Bulldog PR Award for Small Agency of the Year in 2019, according to the founder's awards page and later company profiles., Recognized by O'Dwyer's as a leading CPG PR firm in 2020, according to company and professional profiles.

## Products & services

- **Public relations and media outreach** — Story development, press releases, journalist pitching, media training, and earned-media placement.
- **Podcast tours and speaking placements** — Booking founders and executives on relevant podcasts and stages to build authority and audience.
- **Social media management** — Daily content, community management, and platform-specific audience strategy.
- **Influencer management** — Creator sourcing, negotiation, user-generated content coordination, and campaign reporting.
- **Awards management** — Identifying and preparing award submissions that provide third-party validation.
- **Crisis communications** — Rapid-response reputation planning and communications support.
- **LLM reputation management** — Competitive analysis, keyword work, strategic content, and media placements intended to improve visibility in AI-generated answers.

## Achievements

- Publicity For Good says it has generated more than 35,000 media opportunities, 13,000 live media publications, 400 podcast episodes, 300 influencer posts, and 4,000 published articles for 500+ clients.
- Won a Bulldog PR Award for Small Agency of the Year in 2019, according to the founder's awards page and later company profiles.
- Recognized by O'Dwyer's as a leading CPG PR firm in 2020, according to company and professional profiles.
- Received Bronze for Midsize Agency of the Year in the 2021 Bulldog PR Awards, according to the company's LinkedIn profile.
- Founder Heather Holmes was named a 2021 PRNEWS Top Women in PR honoree in the Entrepreneurs category.
- Reportedly recovered from losing half its revenue at the start of the pandemic to doubling the business and crossing $1 million in 2020.

## Latest updates

- **2026-09** — The current service menu includes LLM reputation management alongside PR, podcasts, social media, influencers, awards, and crisis communications.
- **2026-07** — Heather Holmes discussed building Publicity For Good with her husband across a decade, 500+ clients, and 12,000+ media placements in a founder-couple essay.
- **2026-07** — Holmes appeared on the Influential Women Podcast to discuss AI visibility, earned media, and brand discovery.
- **2025-07** — President Austin Holmes described the company's growth from an Airstream operation to a 60-person team on the BizBlend podcast.

## Links

- Website: https://publicityforgood.com/
- LinkedIn: https://www.linkedin.com/company/publicity-for-good/
- Twitter/X: https://twitter.com/HeatherDeSantis
- YouTube: https://www.youtube.com/channel/UCvlmKR3oC_renlqVKGoV2tA
- Instagram: https://www.instagram.com/publicity.for.good/
- Facebook: https://www.facebook.com/Publicityforgood/

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Profile page: https://yespress.io/publicity-for-good
Published by YesPress — https://yespress.io
Last updated: 2026-09-24