# Proxima

> Proxima is a New York-based predictive data intelligence platform that helps consumer and DTC brands find high-value customers and scale paid media efficiently. It turns billions of anonymized ecommerce transactions from a proprietary network of tens of millions of shoppers into AI-powered audiences, conversion attribution, creative guidance, and industry benchmarks across Meta, TikTok, and Google. Founded in 2022 by Alex Song, the company raised a $12M Series A in April 2024 led by Mucker Capital.

- **Founded:** 2022
- **Headquarters:** New York, New York, United States
- **Founders:** Alex Song (Founder & CEO)
- **Team size:** ~97 employees
- **Products:** AI Audiences, ConversionIQ, Conversion Intelligence, Predictive Intelligence & Benchmarks, Creative Engine
- **Notable:** Raised $12M Series A in April 2024 led by Mucker Capital., Over 400% revenue growth since launching in May 2022., Built a proprietary network of 12,000+ B2C brand connections.

## Products & services

- **AI Audiences** — Custom, AI-powered audiences that reach high-intent shoppers for paid media across Meta, Google, and TikTok, built from Proxima's proprietary shopper dataset.
- **ConversionIQ** — A proprietary pixel and attribution layer that gives brands deeper visibility into what is actually driving conversions, especially across Meta campaigns, including predictive CAPI signals.
- **Conversion Intelligence** — Insights that connect Shopify and Meta account data enriched with Commerce Graph data to reveal customer and campaign performance.
- **Predictive Intelligence & Benchmarks** — Industry benchmarking and tactical insights that help brands evaluate business health and performance against a network of thousands of brands.
- **Creative Engine** — Data-backed creative briefs that translate conversion signals into guidance for higher-performing ad creative.
- **Personas & Customer Explorer** — Tools for understanding consumer audiences, segments, and enriched customer profiles.

## Achievements

- Raised $12M Series A in April 2024 led by Mucker Capital.
- Over 400% revenue growth since launching in May 2022.
- Built a proprietary network of 12,000+ B2C brand connections.
- Aggregated 65M+ anonymized shopper profiles and $17B+ in tracked purchases.
- Backed by Aglae Ventures, the family office of LVMH's founder.

## Latest updates

- **2024-04** — Closed $12M Series A led by Mucker Capital to expand its AI-powered data intelligence platform.
- **2023-12** — Launched an AI-powered consumer intelligence platform to evaluate business health and performance.
- **2024-01** — Reported over 400% revenue growth and 12,000+ network connections in a Q1 update.

## Links

- Website: https://www.proxima.ai
- LinkedIn: https://www.linkedin.com/company/proxima

---

Profile page: https://yespress.io/proxima
Published by YesPress — https://yespress.io
Last updated: 2026-07-18