# Profitero+

> Profitero+ combines digital shelf analytics, commerce software and managed services for brands selling through online retailers. Part of Publicis Groupe since 2022, it connects product availability, pricing, search and content data to advertising, catalog corrections and commerce strategy. The company reports serving more than 9,000 brands, with coverage across 1,400 retailers and 70 countries.

- **Founded:** 2010
- **Headquarters:** Boston, United States
- **Founders:** Volodymyr Pigrukh (Co-founder and former CEO), Dmitry Vysotski (Co-founder and former CTO), Kanstantsin Chernysh (Co-founder; early vice president of engineering)
- **Products:** Digital Shelf, Sales & Share, Content Optimizer, Shelf Intelligent Media, Autopilot
- **Notable:** Joined Publicis Groupe in May 2022., Profitero reports coverage of 1,400 retailers across 70 countries and more than 80 million products., Company reports recognition as a Leader in the IDC MarketScape Worldwide Digital Shelf Analytics Applications for Digital Commerce 2025 Vendor Assessment.

## Products & services

- **Digital Shelf** — Daily retailer and competitor insights covering availability, price, content, search placement and reviews.
- **Sales & Share** — Amazon category and competitor sales estimates, distinguishing first-party and third-party marketplace activity.
- **Content Optimizer** — Content benchmarking, keyword intelligence, generative copy options and syndication integrations; SEO and AEO capabilities described in April 2026.
- **Shelf Intelligent Media** — Connects shelf signals such as competitor stockouts and pricing to retail search and programmatic campaign optimization, including Pacvue and Skai integrations.
- **Autopilot** — Amazon content correction, catalog management, operational issue resolution and revenue recovery.
- **Profitero+ managed services** — Media planning and campaign execution, content creation and syndication, commerce operations, and strategy and insights, expanded with Mars United expertise in May 2025.

## Achievements

- Joined Publicis Groupe in May 2022.
- Profitero reports coverage of 1,400 retailers across 70 countries and more than 80 million products.
- Company reports recognition as a Leader in the IDC MarketScape Worldwide Digital Shelf Analytics Applications for Digital Commerce 2025 Vendor Assessment.
- Published Philadelphia case reports 28% more new-to-brand orders and 25% higher ad-attributed sales.
- Published BIC case reports more than 35% higher average daily first-party sales and eight positions of average organic rank improvement.

## Latest updates

- **2026-10** — October 7: published an updated digital commerce measurement framework with the Digital Shelf Institute.
- **2026-10** — Advertises an October 28 webinar on the 2026 organizational benchmark study; upcoming as of October 16.
- **2026-04** — April 30: described new SEO and AEO optimization capabilities in Content Optimizer.
- **2025-05** — May 20: unveiled Profitero+, expanding analytics with Mars United managed services.

## Links

- Website: https://www.profitero.com/
- LinkedIn: https://www.linkedin.com/company/profitero
- Twitter/X: https://twitter.com/profitero
- Facebook: https://www.facebook.com/Profitero-100823081604180/

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Profile page: https://yespress.io/profitero
Published by YesPress — https://yespress.io
Last updated: 2026-10-16