# Preston Hopkin

> Preston Hopkin is an enterprise sales leader at Adobe, currently serving as AVP of Enterprise Sales for Adobe's Content Supply Chain practice. Based in Salt Lake City, Utah, he has built his career bridging financial services and enterprise software — progressing from business banking at Wells Fargo to leading global sales teams across Latin America and Asia-Pacific at Workfront before its acquisition by Adobe. Today he drives client growth for Adobe's AI-powered content operations platform, helping large organizations orchestrate the end-to-end lifecycle of marketing content at scale.

- **Role:** AVP Enterprise Sales - Adobe Content Supply Chain at Adobe
- **Organizations:** Adobe, Workfront, Wells Fargo
- **Nationality:** American
- **Education:** Bachelor's Degree, Utah State University
- **Known for:** Led enterprise sales teams across Latin America and Asia-Pacific at Workfront, Pioneered new sales processes as an Enterprise BDR, consistently exceeding quotas, Successfully transitioned through Adobe's acquisition of Workfront and grew into expanded leadership roles

## Career timeline

- **Early career** — Personal Banker and Loan Officer at Wells Fargo - provided financial solutions and facilitated loans
- **Mid career** — Business Banker at Wells Fargo - grew small business revenue and established key account relationships
- **Workfront era** — Enterprise Business Development Representative at Workfront - pioneered new sales processes and exceeded quotas
- **Workfront era** — Director, Corporate Sales (East) at Workfront - led team of Account Executives
- **Workfront era** — Director, Enterprise Sales (APAC & LATAM) at Workfront - managed Latin America and Asia-Pacific regions
- **Post-2020** — Adobe acquires Workfront; Preston transitions to Adobe as Assistant VP Enterprise Sales - Workfront
- **Recent** — Promoted to Client Growth Adobe Workfront Head at Adobe
- **Current** — AVP Enterprise Sales - Adobe Content Supply Chain, driving AI-powered content operations growth

## Achievements

- Led enterprise sales teams across Latin America and Asia-Pacific at Workfront
- Pioneered new sales processes as an Enterprise BDR, consistently exceeding quotas
- Successfully transitioned through Adobe's acquisition of Workfront and grew into expanded leadership roles
- Drives client growth for Adobe's Content Supply Chain - one of Adobe's highest-priority enterprise growth areas
- Progressed from individual contributor BDR to AVP-level leadership at a Fortune 500 company

## Latest updates

- **2024-01** — Leading enterprise sales for Adobe Content Supply Chain, an AI-powered platform for end-to-end content operations

## Links

- Website: https://adobe.com
- LinkedIn: https://www.linkedin.com/in/prestonhopkin

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Profile page: https://yespress.io/preston-hopkin
Published by YesPress — https://yespress.io
Last updated: 2026-06-15