# Press Hook

> Press Hook is an Atlanta-based media-relations marketplace and SaaS platform for consumer brands, publicists, and journalists. It turns the old PR ritual of cold-emailing enormous contact lists into a searchable, two-sided workflow: brands build press kits and answer live source requests, journalists discover relevant products and request samples, and both sides manage the resulting conversations and coverage in one place.

- **Founded:** 2020
- **Headquarters:** Atlanta, United States
- **Founders:** Michelle Songy (Founder and CEO), Rohit Ravikoti (Co-founder and CTO)
- **Products:** Press Hook media-relations platform, AI press and pitching tools, Press Hook for Shopify, Managed PR support
- **Notable:** Reached profitability in June 2024, according to founder Michelle Songy., Reports 1,154 brands for which it has landed coverage, 15,934 publications in its network, 9,438 press articles, and 226.9 billion generated impressions., Helped more than 50 businesses during its 2020 beta before the private launch that fall.

## Products & services

- **Press Hook media-relations platform** — A two-sided marketplace combining searchable brand profiles, journalist discovery, direct messaging, source requests, sample management, pitches, and coverage tracking.
- **AI press and pitching tools** — Generators for press kits, press releases, pitches, and media lists, plus matching and source-request assistance designed to speed up repetitive PR preparation.
- **Press Hook for Shopify** — A Shopify app that imports product listings, creates a press kit with AI assistance, and supports product-sample requests from writers.
- **Managed PR support** — Higher-touch strategy and outreach support for brands that want a partner as well as access to the software and network.

## Achievements

- Reached profitability in June 2024, according to founder Michelle Songy.
- Reports 1,154 brands for which it has landed coverage, 15,934 publications in its network, 9,438 press articles, and 226.9 billion generated impressions.
- Helped more than 50 businesses during its 2020 beta before the private launch that fall.
- A Dragon Glassware case cited by the company reported a 30% sales increase, 49 press hits, and 37 sample requests in its first six months.
- Michelle Songy was named to PRWeek's Dashboard 25 list of influential people in communications technology.

## Latest updates

- **2026-09** — The public site positions Press Hook squarely around established consumer-product brands and reports 1,154 brands covered, 15,934 publications in the network, 9,438 press articles, and 226.9 billion impressions.
- **2025-07** — Founder Michelle Songy's newsletter addressed the tension between gifted products and editorial independence, stressing that a sample does not guarantee favorable coverage.
- **2024-12** — Songy said Press Hook had raised more than $3.5 million in venture and debt financing and had reached profitability in June 2024.
- **2024-07** — Press Hook launched its Shopify app, adding product import and AI-assisted press-kit creation for merchants.

## Links

- Website: https://presshook.com
- LinkedIn: https://www.linkedin.com/company/presshook
- Twitter/X: https://twitter.com/thepresshook
- Facebook: https://facebook.com/presshook

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Profile page: https://yespress.io/press-hook
Published by YesPress — https://yespress.io
Last updated: 2026-09-22