# Prath Reddy

> Prath Reddy is the CEO and CIO of Percent, a New York fintech building infrastructure for the $3.5T private credit market. A CFA charterholder and former UBS Investment Bank Director in Debt Capital Markets, he was Percent's first hire in 2018, spent years as President, and stepped into the CEO role in June 2026 when co-founder Nelson Chu moved to Executive Chairman.

- **Role:** CEO and CIO at Percent
- **Organizations:** Percent, Percent Securities, LLC, Pursuit Funds
- **Nationality:** American
- **Education:** B.S., Business Administration (Finance concentration), Northeastern University
- **Known for:** Founding team member of Percent (2018), now CEO, CFA charterholder, Holds FINRA Series 7, 63, 79, and 24 licenses

## Career timeline

- **pre-2018** — Analyst then Associate at Crédit Agricole Corporate and Investment Bank, working investment-grade and high-yield bond financings
- **pre-2018** — Director at UBS Investment Bank, Debt Capital Markets; bookrunner on more than $100B of fixed-income securities for investment-grade U.S. corporates
- **2018** — Joins Percent as its first hire; co-founder alongside Nelson Chu
- **2018-2026** — President of Percent; CEO of Percent Securities, LLC (FINRA-registered broker-dealer subsidiary)
- **2024-05** — Percent closes Series B funding
- **2026-06-18** — Appointed CEO of Percent; Nelson Chu transitions to Executive Chairman

## Achievements

- Founding team member of Percent (2018), now CEO
- CFA charterholder
- Holds FINRA Series 7, 63, 79, and 24 licenses
- As UBS Director, bookrunner on $100B+ of investment-grade U.S. corporate debt
- CEO of Percent Securities, LLC, a FINRA-registered broker-dealer
- Helped Percent facilitate billions in private credit transaction volume across primary issuance and secondary markets

## Latest updates

- **2026-06** — Appointed CEO of Percent; Nelson Chu transitions to Executive Chairman of the Board.
- **2024-05** — Percent closes Series B round; total funding to date reported at $58.5M.

## Links

- Website: https://percent.com
- LinkedIn: https://www.linkedin.com/in/prath/
- Twitter/X: https://twitter.com/investpercent
- Instagram: https://www.instagram.com/prathreddy/
- Facebook: https://www.facebook.com/investpercent/

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Profile page: https://yespress.io/prath-reddy
Published by YesPress — https://yespress.io
Last updated: 2026-07-08