# PPR Strategies

> PPR Strategies is a Frederick, Maryland-based economic development consulting and communications firm founded by Sandy Dubay in 2002. Formerly called Platinum PR, it works as an embedded strategy-and-execution partner for economic development, workforce, tourism, Main Street, education and nonprofit organizations - researching audiences, shaping place narratives, building campaigns, managing media and social channels, producing events and helping clients implement the plan after the presentation ends.

- **Founded:** 2002
- **Headquarters:** Frederick, United States
- **Founders:** Sandy Dubay (Founder, President and CEO)
- **Team size:** 14 employees in the supplied company data; the current public team page presents a core team plus a Strategic Advisor Network.
- **Products:** Place-based strategy and implementation, Integrated marketing and communications, Events, training and speaking, EDO Breakthrough, Strategic Advisor Network
- **Notable:** Rebranded from Platinum PR to PPR Strategies in 2023 to reflect a wider people-and-places consulting remit., Became a Certified Women-Owned Business in West Virginia in 2024., For HCEDA and MIC, added 1,217 social followers, increased MIC Instagram followers 364.3%, and raised MIC's average LinkedIn engagement rate from 7.77% to 17.56% during a 23-month engagement.

## Products & services

- **Place-based strategy and implementation** — Audience research, community listening, strategic plans, program development and hands-on implementation for economic development, workforce and tourism organizations.
- **Integrated marketing and communications** — Branding, campaign development, content, media relations, social media management, advertising, websites, annual reports and digital assets.
- **Events, training and speaking** — Event communications and production support, marketing workshops, social-media coaching and customized talks led by Sandy Dubay and other practitioners.
- **EDO Breakthrough** — A podcast launched to work through real economic-development challenges and share practical, accessible solutions.
- **Strategic Advisor Network** — A flexible network of experienced economic-development, finance, research, policy and public-affairs practitioners added to projects when specialist expertise is needed.

## Achievements

- Rebranded from Platinum PR to PPR Strategies in 2023 to reflect a wider people-and-places consulting remit.
- Became a Certified Women-Owned Business in West Virginia in 2024.
- For HCEDA and MIC, added 1,217 social followers, increased MIC Instagram followers 364.3%, and raised MIC's average LinkedIn engagement rate from 7.77% to 17.56% during a 23-month engagement.
- Promoted two community gift-card programs that reached more than 47,000 people in Frostburg and produced more than 13 million impressions while recruiting more than 25 businesses in Charles County.
- Helped IEDC event communications generate coverage across more than 400 media outlets and increase LinkedIn clicks 305% around the 2026 Leadership Summit.
- A Charles County defense-sector campaign delivered more than 765,000 Washington Post impressions and more than 2,000 clicks.
- Founder Sandy Dubay was named AAF-Greater Frederick's 2013 PR Professional of the Year and earned the Certified Economic Developer designation in 2023.

## Latest updates

- **2026-09** — Published new guidance on identifying what makes a community special, continuing its place-based strategy focus.
- **2026-08** — Published a behind-the-scenes explanation of its no-shortcuts strategic-planning process.
- **2026-05** — Documented its May 2025-March 2026 IEDC partnership, including support for three flagship events, 400-plus media placements and a 305% jump in LinkedIn clicks around the Leadership Summit.
- **2026** — Expanded its delivery model around a core team and a Strategic Advisor Network covering research, finance, incentives, policy, public affairs and organizational leadership.
- **2025-02** — Published results from Frostburg and Charles County community gift-card campaigns, including 13 million impressions and more than 25 recruited Charles County businesses.
- **2024** — Launched the EDO Breakthrough podcast and became a Certified Women-Owned Business in West Virginia.

## Links

- Website: https://pprstrategies.com
- LinkedIn: https://www.linkedin.com/company/pprstrategies
- Twitter/X: https://twitter.com/Platinum_PR
- Instagram: https://instagram.com/pprstrategies
- Facebook: https://facebook.com/pprstrategies

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Profile page: https://yespress.io/ppr-strategies
Published by YesPress — https://yespress.io
Last updated: 2026-09-19