# The Survey Software Four: PostHog, Survicate, Qualtrics, Jotform

> A side-by-side look at four tools that all promise to help you ask people questions - and answer it in four incompatible ways. PostHog builds for engineers and ships surveys inside a full product-analytics stack. Survicate chases marketers and CX teams with multichannel feedback. Qualtrics sells experience management to the Fortune 500. Jotform turns the humble form into a business for 25 million users. Same category on paper, four different customers, prices, and worldviews.

## Achievements

- Qualtrics built experience management into an enterprise category and reached a multibillion-dollar valuation across an IPO and a take-private.
- Jotform grew to 25M+ users and 650+ employees while remaining bootstrapped and profitable.
- PostHog reached a $1.4B valuation with an open-source, engineer-first model and over 190,000 customers.
- Survicate built a multichannel feedback platform used by CX and marketing teams across HubSpot, Intercom, Salesforce and Slack integrations.

## Latest updates

- **2025-01** — Qualtrics positions its roadmap around data collection and agentic AI for experience management.
- **2026-01** — PostHog continues bundling surveys into its analytics, session replay and feature-flag stack; free tier includes 250 survey responses/month.

## Links

- Website: https://posthog.com
- GitHub: https://github.com/PostHog/posthog

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Profile page: https://yespress.io/posthog-survicate-qualtrics-jotform-survey
Published by YesPress — https://yespress.io
Last updated: 2026-08-07