# Poppy Flowers

> Poppy Flowers is a technology-enabled, full-service wedding florist that lets couples shape a custom floral plan, see pricing as the plan changes, and hand off sourcing, delivery, setup, and breakdown to a nationwide network. Its less obvious product is the infrastructure behind the bouquet: centralized sales, farm-direct purchasing, logistics, and proposal software that remove administrative work from independent floral designers while opening a price tier often underserved by traditional studios.

- **Founded:** 2019
- **Headquarters:** Charlottesville, United States
- **Founders:** Cameron Hardesty (Founder and CEO)
- **Team size:** 35 in-house employees and more than 1,100 independent floral designers were reported in December 2025; LinkedIn lists the company in the 11-50 employee band.
- **Products:** Full-Service Wedding Flowers, Proposal Builder, Poppy at Home, Poppy Partner Network, The Poppy Journal
- **Notable:** Reached its 1,000th wedding in January 2022, 2,000th in May 2022, and 3,000th in November 2022., Facilitated more than 3,000 weddings across 52 U.S. cities by December 2023., Expanded to more than 1,100 floral designers and more than 6,000 couples served by late 2025.

## Products & services

- **Full-Service Wedding Flowers** — Custom wedding florals planned online and fulfilled by local designers, including sourcing, design, delivery, installation, and support.
- **Proposal Builder** — A digital planning and pricing experience that turns style preferences into an editable floral proposal with visible budget changes.
- **Poppy at Home** — Curated flower-arranging kits and subscriptions shipped to consumers for DIY floral design at home.
- **Poppy Partner Network** — A distributed fulfillment network that gives independent floral designers booked projects, recipes, supplies, logistics guidance, and operational support.
- **The Poppy Journal** — An editorial resource covering real weddings, floral budgets, design decisions, venues, and seasonal trends.

## Achievements

- Reached its 1,000th wedding in January 2022, 2,000th in May 2022, and 3,000th in November 2022.
- Facilitated more than 3,000 weddings across 52 U.S. cities by December 2023.
- Expanded to more than 1,100 floral designers and more than 6,000 couples served by late 2025.
- Built a partner network page reporting 1,000 florists across 80 U.S. cities.
- Earned coverage from Forbes, TechCrunch, Fortune, TODAY, Martha Stewart, NBC Washington, and Crunchbase News.
- Reported a 4.7-star weighted rating across more than 450 public reviews on The Knot, WeddingWire, and Zola in 2026.

## Latest updates

- **2025-11** — Poppy closed a $2.66 million Series A extension led by Michigan Capital Network to expand AI and data tools, B2B partnerships, and its leadership team.
- **2025-12** — Forbes reported that Poppy had grown to more than 1,100 designers, more than 6,000 couples served, and a 35-person in-house team.
- **2026-06** — Poppy published a detailed guide to its process from a two-minute style quiz and editable proposal through farm sourcing, local design, delivery, and setup.
- **2026-08** — The company relaunched its Real Weddings gallery with filters for budget, color palette, location, and season.

## Links

- Website: https://www.poppyflowers.com
- LinkedIn: https://www.linkedin.com/company/yourpoppyflowers/
- Twitter/X: https://twitter.com/poppyflowers
- Instagram: https://www.instagram.com/poppyflowersco
- Facebook: https://www.facebook.com/poppyflowers/
- TikTok: https://www.tiktok.com/@poppyflowersco

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Profile page: https://yespress.io/poppy-flowers
Published by YesPress — https://yespress.io
Last updated: 2026-08-18