# Pointr

> Pointr is a global indoor location technology company whose Deep Location platform turns floor plans into live, navigable digital maps - the blue dot that works where GPS stops, indoors. Its AI mapping engine, positioning SDKs and analytics power wayfinding across more than 5,000 venues and 7 billion square feet of space, in hospitals, airports, malls, offices and convention centers for clients including Microsoft, Cisco, Siemens and Boston Logan.

- **Founded:** 2013
- **Headquarters:** London, United Kingdom
- **Founders:** Ege Akpinar (Founder & CEO), Axel Katalan (Co-founder), Can Akpinar (Co-founder), Chris Charles (Co-founder)
- **Team size:** ~130 employees
- **Products:** Deep Location, AI Mapping (MapScale), Pointr Express, Positioning SDKs, Geofencing & Analytics
- **Notable:** Mapped over 7 billion square feet of indoor space across 5,000+ venues in 20+ countries, Deployed at 25 international airports including Boston Logan, Dubai and London Gatwick, Accepted into the Microsoft Ventures accelerator in 2015

## Products & services

- **Deep Location** — Pointr's core platform combining indoor mapping, positioning and navigation into one immersive location experience.
- **AI Mapping (MapScale)** — An automated engine that converts static floor plans into navigable digital maps in minutes rather than weeks.
- **Pointr Express** — Instant, web-based indoor maps and blue-dot navigation that work without requiring integration into a host app.
- **Positioning SDKs** — Mobile SDKs for iOS and Android delivering blue-dot indoor positioning using Bluetooth Low Energy, beacons and sensor fusion.
- **Geofencing & Analytics** — Location triggers, contextual messaging and venue analytics dashboards for understanding how people move through spaces.
- **Pointr Cloud** — Cloud-based management for editing maps, deploying updates and managing multi-venue deployments at scale.

## Achievements

- Mapped over 7 billion square feet of indoor space across 5,000+ venues in 20+ countries
- Deployed at 25 international airports including Boston Logan, Dubai and London Gatwick
- Accepted into the Microsoft Ventures accelerator in 2015
- Achieved ISO 27001 and ISO 27017 security certifications
- Acquired Purple Maps in 2025 to deepen its healthcare wayfinding capabilities

## Latest updates

- **2025-11** — Pointr went live in Toolbox on the Epic Showroom, connecting AI Mapping and blue-dot navigation directly to Epic MyChart so patients can route from home to their exam room.
- **2025** — Pointr acquired Purple Maps to strengthen healthcare campus wayfinding.
- **2025** — Pointr partnered with smart-parking provider INDECT to ease airport parking and navigation.

## Links

- Website: https://www.pointr.tech
- LinkedIn: https://www.linkedin.com/company/pointr-tech-indoor-location-data-analytics-platform
- Twitter/X: https://twitter.com/pointrlabs
- Facebook: https://www.facebook.com/pointr.co

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Profile page: https://yespress.io/pointr
Published by YesPress — https://yespress.io
Last updated: 2026-06-07
